Co-CEO: @VaynerSports 🏈 ⚾️ 🏀 🥊 🎮 🖥 Co-founder: 💰Investor: Uber, Venmo, & more
Followers
38.8K
Following
2.9K
Total Posts
Engagement Rate
1.3%
Avg Likes
462
Avg Comments
AJ Vaynerchuk is a verified Business brand on Instagram, tracked in the InstME index with 38.8K followers. AJ Vaynerchuk has shared 274 posts to date, currently less than one post a week. Posts average 462 likes and 42 comments, an engagement rate of 1.3%.
As a Business account, Ajv reaches 38.8K followers on Instagram across 274 published posts.
Ajv's 1.3% engagement rate is below the median of 1.46% among Business accounts with 10K–100K followers, measured across 5,335 accounts in the InstME index.
Followers weigh in with a comment about every 11 likes, an unusually discussion-heavy audience.
Ajv's output runs to less than one post per week.
Estimated sponsored-post value
$180–$330
Based on 38.8K followers and a 1.3% engagement rate, a single sponsored post by Ajv is worth an estimated $180–$330. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
| Metric | Ajv | Cohort median |
|---|---|---|
| Engagement rate | 1.3% | 1.46% |
| Average likes | 462 | 334 |
| Average comments | 42 | 22 |
| Posts per week | 0.16 | 0.33 |
Median values from 5,335 Business accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
AJ Vaynerchuk is a verified business brand on Instagram, with 38.8K followers.
AJ Vaynerchuk posts on Instagram as @ajv.
AJ Vaynerchuk has 38,844 followers on Instagram (38.8K) as of Jul 10, 2026.
AJ Vaynerchuk's engagement rate is 1.3%, calculated from average likes and comments per post relative to followers. That is below the median of 1.46% for Business accounts with 10K–100K followers in the InstME index.
Posts by AJ Vaynerchuk average 462 likes and 42 comments.
AJ Vaynerchuk posts less than once a week on average.
AJ Vaynerchuk is registered as a business account on Instagram and is verified.
AJ Vaynerchuk is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 274 posts.
Yes. AJ Vaynerchuk carries the blue verified badge on Instagram.
274
42
Posts / Week
0.16
Growth Score
26 / 100
Follower Ratio
13.4×
Engagement
1.63%
A sponsored post from AJ Vaynerchuk is estimated at $180 to $330. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
