Followers
3.2M
Following
641
Total Posts
Engagement Rate
0.43%
Avg Likes
13,405
Avg Comments
adidas Basketball is a verified Sports brand on Instagram, tracked in the InstME index with 3.2M followers. adidas Basketball has shared 849 posts to date, currently around 6 posts a week. Typical posts draw 13,405 likes and 94 comments, putting engagement at 0.43%.
Counting 3.2M followers and 849 posts, Adidasbasketball sits in the InstME index as a Sports account.
Benchmarked against 107 Sports accounts with over 1M followers, Adidasbasketball posts a 0.43% engagement rate that is below the median of 1.05%.
Comments arrive at about one per 142 likes, a sign of an audience that mostly engages through likes.
Lately Adidasbasketball has been publishing about 6 posts per week.
Audience-quality analysis puts Adidasbasketball at 100/100; roughly 0% of followers look low-quality or inactive, a strong signal of genuine reach.
With 3.2M followers but only 641 accounts followed back, Adidasbasketball shows the ratio of a well-established account.
Estimated sponsored-post value
$11,000–$21,000
Based on 3.2M followers and a 0.43% engagement rate, a single sponsored post by Adidasbasketball is worth an estimated $11,000–$21,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Adidasbasketball | Cohort median |
|---|---|---|
| Engagement rate | 0.43% | 1.05% |
| Average likes | 13,405 | 29,326 |
| Average comments | 94 | 353 |
| Posts per week | 5.51 | 2.24 |
Median values from 107 Sports accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
adidas Basketball is a verified sports brand on Instagram, with 3.2M followers.
adidas Basketball posts on Instagram as @adidasbasketball.
adidas Basketball has 3,162,486 followers on Instagram (3.2M) as of Jul 15, 2026.
adidas Basketball's engagement rate is 0.43%, calculated from average likes and comments per post relative to followers. That is below the median of 1.05% for Sports accounts with over 1M followers in the InstME index.
Posts by adidas Basketball average 13,405 likes and 94 comments.
adidas Basketball posts about 6 times per week on average.
InstME's audience-quality analysis estimates about 0% of adidas Basketball's followers are low-quality or inactive, giving an audience-quality score of 100/100.
adidas Basketball is registered as a business account on Instagram and is verified.
adidas Basketball is categorized as a sports account in the InstME index, based on the profile's bio and Instagram category across 849 posts.
849
94
Posts / Week
5.51
Growth Score
8.6 / 100
Audience Score
100 / 100
Predominantly men · mostly 18–34
Typical for Sports creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Sports
Engagement
0.19%
Yes. adidas Basketball carries the blue verified badge on Instagram.
A sponsored post from adidas Basketball is estimated at $11,000 to $21,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
