DIY Home Reno | Interior Design | Mom Life 🫶🏼 Just a girl standing in front of her outdated home… FORBES TOP 20 CREATORS HOME IMPROVEMENT
Followers
1.5M
Following
1.8K
Total Posts
Engagement Rate
3.04%
Avg Likes
44,348
Avg Comments
Abby Kulp DIY | DESIGN is a verified Home & DIY brand based in United States, with 1.5M followers on Instagram. The account posts mainly around home & diy and parenting topics. The account has published 288 posts, currently less than one post a week. Posts average 44,348 likes and 373 comments, an engagement rate of 3.04%.
With 1.5M followers across 288 posts, Abby_roadhome is one of the Home & DIY accounts tracked in the InstME index.
Abby_roadhome records a 3.04% engagement rate, in the top quarter (median: 0.38%) for the 110 Home & DIY accounts with over 1M followers tracked in the InstME index.
At one comment per 119 likes, the ratio points to an audience that mostly engages through likes.
Abby_roadhome's recent cadence works out to less than one post per week.
Abby_roadhome keeps its following list short (1,788) relative to 1.5M followers, as established creators and brands tend to.
Estimated sponsored-post value
$16,000–$29,000
Based on 1.5M followers and a 3.04% engagement rate, a single sponsored post by Abby_roadhome is worth an estimated $16,000–$29,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Secondary: Parenting
| Metric | Abby_roadhome | Cohort median |
|---|---|---|
| Engagement rate | 3.04% | 0.38% |
| Average likes | 44,348 | 13,700 |
| Average comments | 373 | 139 |
| Posts per week | 0.58 | 4.31 |
Median values from 110 Home & DIY accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Abby_roadhome | Cohort median |
|---|---|---|
| Engagement rate | 3.04% | 0.81% |
| Average likes | 44,348 | 19,158 |
| Average comments | 373 | 344 |
| Posts per week | 0.58 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 15, 2026
Abby Kulp DIY | DESIGN is a verified home & diy brand based in United States on Instagram, with 1.5M followers.
Abby Kulp DIY | DESIGN posts on Instagram as @abby_roadhome.
Abby Kulp DIY | DESIGN has 1,470,119 followers on Instagram (1.5M) as of Jul 15, 2026.
Abby Kulp DIY | DESIGN's engagement rate is 3.04%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.38%) for Home & DIY accounts with over 1M followers in the InstME index.
Posts by Abby Kulp DIY | DESIGN average 44,348 likes and 373 comments.
Abby Kulp DIY | DESIGN posts less than once a week on average.
Abby Kulp DIY | DESIGN is registered as a business account on Instagram and is verified.
Abby Kulp DIY | DESIGN is categorized as a home & diy and parenting account in the InstME index, based on the profile's bio and Instagram category across 288 posts.
288
373
Posts / Week
0.58
Growth Score
60.8 / 100
Follower Ratio
822.2×
Engagement
0.04%
Abby Kulp DIY | DESIGN's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Abby Kulp DIY | DESIGN carries the blue verified badge on Instagram.
A sponsored post from Abby Kulp DIY | DESIGN is estimated at $16,000 to $29,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
