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234K
Following
101
Total Posts
Engagement Rate
0.87%
Avg Likes
1,944
Avg Comments
Reaching 234K followers on Instagram, Aarp is a verified business account based in United States. To date Aarp has posted 2,904 times, currently less than one post a week. Engagement runs at 0.87%, or about 1,944 likes and 85 comments per post.
With 234K followers across 2,904 posts, Aarp is one of the business accounts tracked in the InstME index.
A typical post by Aarp collects about 1,944 likes and 85 comments, roughly one interaction for every 115 followers.
The audience comments once per 23 likes on average, a healthy amount of conversation.
Video posts from Aarp average 45.4K views.
Aarp's recent cadence works out to less than one post per week.
Aarp keeps its following list short (101) relative to 234K followers, as established creators and brands tend to.
Estimated sponsored-post value
$820–$1,500
Based on 234K followers and a 0.87% engagement rate, a single sponsored post by Aarp is worth an estimated $820–$1,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Aarp | Cohort median |
|---|---|---|
| Engagement rate | 0.87% | 1.25% |
| Average likes | 1,944 | 2,985 |
| Average comments | 85 | 73 |
| Posts per week | 0.32 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Aarp | Cohort median |
|---|---|---|
| Engagement rate | 0.87% | 0.86% |
| Average likes | 1,944 | 2,003 |
| Average comments | 85 | 56 |
| Posts per week | 0.32 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 10, 2026
Aarp is a verified Instagram brand based in United States on Instagram, with 234K followers.
Aarp has 233,995 followers on Instagram (234K) as of Aug 10, 2026.
Aarp's engagement rate is 0.87%, calculated from average likes and comments per post relative to followers.
Posts by Aarp average 1,944 likes and 85 comments.
Aarp posts less than once a week on average.
Aarp is registered as a business account on Instagram and is verified.
Aarp's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Aarp carries the blue verified badge on Instagram.
A sponsored post from Aarp is estimated at $820 to $1,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
2,904
85
Avg Views
45,425
Posts / Week
0.32
Growth Score
17.4 / 100
Engagement
0.18%
