NYC | writer & beauty expert Building @girlcodedworld
Followers
1.9M
Following
1.2K
Total Posts
Engagement Rate
1.59%
Avg Likes
30,025
Avg Comments
Aaliyah Jay is a verified Beauty creator based in United States. The account has built 1.9M followers on Instagram. The account has published 2,385 posts, currently around 1 post a week. Typical posts draw 30,025 likes and 428 comments, putting engagement at 1.59%.
Aaliyahjay has built an audience of 1.9M followers on Instagram over 2,385 posts as a Beauty account.
Among 361 Beauty accounts with over 1M followers in the InstME index, Aaliyahjay's 1.59% engagement rate comes in in the top quarter (median: 0.32%).
Roughly one in 70 likes comes with a comment, an audience that mostly engages through likes.
Recent posting activity averages about one post per week.
The account follows just 1,178 others against 1.9M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$11,000–$20,000
Based on 1.9M followers and a 1.59% engagement rate, a single sponsored post by Aaliyahjay is worth an estimated $11,000–$20,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
| Metric | Aaliyahjay | Cohort median |
|---|---|---|
| Engagement rate | 1.59% | 0.32% |
| Average likes | 30,025 | 6,917 |
| Average comments | 428 | 196 |
| Posts per week | 1.47 | 2.46 |
Median values from 361 Beauty accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Aaliyahjay | Cohort median |
|---|---|---|
| Engagement rate | 1.59% | 0.29% |
| Average likes | 30,025 | 5,545 |
| Average comments | 428 | 221 |
| Posts per week | 1.47 | 2.05 |
Median values from 68 Beauty accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Aaliyah Jay is a verified beauty creator based in United States on Instagram, with 1.9M followers.
Aaliyah Jay posts on Instagram as @aaliyahjay.
Aaliyah Jay has 1,920,540 followers on Instagram (1.9M) as of Jul 9, 2026.
Aaliyah Jay's engagement rate is 1.59%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.32%) for Beauty accounts with over 1M followers in the InstME index.
Posts by Aaliyah Jay average 30,025 likes and 428 comments.
Aaliyah Jay posts about 1 time per week on average.
Aaliyah Jay is registered as a creator account on Instagram and is verified.
Aaliyah Jay is categorized as a beauty account in the InstME index, based on the profile's bio and Instagram category across 2,385 posts.
Aaliyah Jay's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
2,385
428
Posts / Week
1.47
Growth Score
31.8 / 100
Follower Ratio
1630.3×
Engagement
0.01%
Yes. Aaliyah Jay carries the blue verified badge on Instagram.
A sponsored post from Aaliyah Jay is estimated at $11,000 to $20,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
