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3.8K
Following
401
Total Posts
Engagement Rate
2%
Avg Likes
66
Avg Comments
11
Shad Mills runs a verified Business creator account with 3.8K followers on Instagram. To date Shad Mills has posted 35 times, currently less than one post a week. Typical posts draw 66 likes and 11 comments, putting engagement at 2%.
The Business account __smilllz has posted 35 times on Instagram and drawn 3.8K followers.
Among 5,774 Business accounts with 1K–10K followers in the InstME index, __smilllz's 2% engagement rate comes in below the median of 4.58%.
One comment lands for every 6 likes, which reads as an unusually discussion-heavy audience.
Posting frequency for __smilllz sits at less than one post per week.
Estimated sponsored-post value
$27–$50
Based on 3.8K followers and a 2% engagement rate, a single sponsored post by __smilllz is worth an estimated $27–$50. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
| Metric | __smilllz | Cohort median |
|---|---|---|
| Engagement rate | 2% | 4.58% |
| Average likes | 66 | 120 |
| Average comments | 11 | 13 |
| Posts per week | 0.13 | 0.24 |
Median values from 5,774 Business accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Shad Mills is a verified business creator on Instagram, with 3.8K followers.
Shad Mills posts on Instagram as @__smilllz.
Shad Mills has 3,838 followers on Instagram (3.8K) as of Jul 15, 2026.
Shad Mills's engagement rate is 2%, calculated from average likes and comments per post relative to followers. That is below the median of 4.58% for Business accounts with 1K–10K followers in the InstME index.
Posts by Shad Mills average 66 likes and 11 comments.
Shad Mills posts less than once a week on average.
Shad Mills is registered as a creator account on Instagram and is verified.
Shad Mills is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 35 posts.
Yes. Shad Mills carries the blue verified badge on Instagram.
35
Posts / Week
0.13
Growth Score
40 / 100
Follower Ratio
9.6×
Engagement
2.13%
A sponsored post from Shad Mills is estimated at $27 to $50. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
