Gaming since 2001
Outreach This Creator For FreeXbox is a verified Gaming creator. The account has built 13.6M followers on Instagram. The account has published 1,722 posts, currently around 2 posts a week. Posts average 108,801 likes and 1,751 comments, an engagement rate of 0.81%.
The Gaming account Xbox has posted 1,722 times on Instagram and drawn 13.6M followers.
Xbox's 0.81% engagement rate is below the median of 2.18% among Gaming accounts with over 1M followers, measured across 208 accounts in the InstME index.
Comments arrive at about one per 62 likes, a sign of an audience that mostly engages through likes.
Recent posting activity averages about 2 posts per week.
Xbox comes in at 100/100 for audience quality, with 0% of followers estimated low-quality or inactive, a strong signal of genuine reach.
The account follows just 65 others against 13.6M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$48,000–$89,000
Based on 13.6M followers and a 0.81% engagement rate, a single sponsored post by Xbox is worth an estimated $48,000–$89,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Xbox | Cohort median |
|---|---|---|
| Engagement rate | 0.81% | 2.18% |
| Average likes | 108,801 | 46,084 |
| Average comments | 1,751 | 515 |
| Posts per week | 2.27 | 0.82 |
Median values from 208 Gaming accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Xbox is a verified gaming creator on Instagram, with 13.6M followers.
Xbox has 13,621,474 followers on Instagram (13.6M) as of Jul 15, 2026.
Xbox's engagement rate is 0.81%, calculated from average likes and comments per post relative to followers. That is below the median of 2.18% for Gaming accounts with over 1M followers in the InstME index.
Posts by Xbox average 108,801 likes and 1,751 comments.
Xbox posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of Xbox's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Xbox is registered as a creator account on Instagram and is verified.
Xbox is categorized as a gaming account in the InstME index, based on the profile's bio and Instagram category across 1,722 posts.
Yes. Xbox carries the blue verified badge on Instagram.
Total Posts
1,722
Avg Comments
1,751
Predominantly men · mostly 16–30
Typical for Gaming creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Gaming
Engagement
0%
A sponsored post from Xbox is estimated at $48,000 to $89,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
