United Bank for Africa is a verified Finance creator on Instagram based in Nigeria, tracked in the InstME index with 459K followers. The account has published 7,116 posts, currently around 2 posts a week. Posts average 537 likes and 119 comments, an engagement rate of 0.14%.
The Finance account Ubagroup has posted 7,116 times on Instagram and drawn 459K followers.
Among 55 Finance accounts with 100K–1M followers in the InstME index, Ubagroup's 0.14% engagement rate comes in in the bottom quarter (median: 0.81%).
Comments arrive at about one per 5 likes, a sign of an unusually discussion-heavy audience.
Lately Ubagroup has been publishing about one post per week.
Audience-quality analysis puts Ubagroup at 100/100; roughly 0% of followers look low-quality or inactive, a strong signal of genuine reach.
The account follows just 50 others against 459K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,600–$3,000
Based on 459K followers and a 0.14% engagement rate, a single sponsored post by Ubagroup is worth an estimated $1,600–$3,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Finance
| Metric | Ubagroup | Cohort median |
|---|---|---|
| Engagement rate | 0.14% | 0.81% |
| Average likes | 537 | 1,941 |
| Average comments | 119 | 91 |
| Posts per week | 1.61 | 0.62 |
Median values from 55 Finance accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Ubagroup | Cohort median |
|---|---|---|
| Engagement rate | 0.14% | 0.92% |
| Average likes | 537 | 2,083 |
| Average comments | 119 | 80 |
| Posts per week | 1.61 | 0.35 |
Median values from 395 accounts in Nigeria with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
United Bank for Africa is a verified finance creator based in Nigeria on Instagram, with 459K followers.
United Bank for Africa posts on Instagram as @ubagroup.
United Bank for Africa has 459,008 followers on Instagram (459K) as of Jul 10, 2026.
United Bank for Africa's engagement rate is 0.14%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.81%) for Finance accounts with 100K–1M followers in the InstME index.
Posts by United Bank for Africa average 537 likes and 119 comments.
United Bank for Africa posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of United Bank for Africa's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Total Posts
7,116
Avg Comments
119
Engagement
3.75%
United Bank for Africa is registered as a creator account on Instagram and is verified.
United Bank for Africa is categorized as a finance account in the InstME index, based on the profile's bio and Instagram category across 7,116 posts.
United Bank for Africa's profile places the account in Nigeria. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. United Bank for Africa carries the blue verified badge on Instagram.
A sponsored post from United Bank for Africa is estimated at $1,600 to $3,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
