The world’s finest cycling clothing and accessories
Followers
741K
Following
238
Total Posts
Engagement Rate
0.94%
Avg Likes
6,847
Avg Comments
On Instagram, Rapha is a verified Shopping & retail brand with an audience of 741K. To date Rapha has posted 3,080 times, currently around 7 posts a week. Engagement runs at 0.94%, or about 6,847 likes and 143 comments per post.
Tracked in the InstME index, Rapha is a Shopping & retail account with 741K followers and a back catalogue of 3,080 posts.
Rapha's posts draw around 6,847 likes and 143 comments each, close to one interaction for every 106 followers.
For roughly every 48 likes there is one comment, a healthy amount of conversation.
In recent weeks Rapha has kept to about 7 posts per week.
Rapha keeps its following list short (238) relative to 741K followers, as established creators and brands tend to.
Estimated sponsored-post value
$2,600–$4,800
Based on 741K followers and a 0.94% engagement rate, a single sponsored post by Rapha is worth an estimated $2,600–$4,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Shopping & retail
| Metric | Rapha | Cohort median |
|---|---|---|
| Engagement rate | 0.94% | 1.25% |
| Average likes | 6,847 | 2,985 |
| Average comments | 143 | 73 |
| Posts per week | 6.58 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Rapha is a verified shopping & retail brand on Instagram, with 741K followers.
Rapha has 740,990 followers on Instagram (741K) as of Jul 10, 2026.
Rapha's engagement rate is 0.94%, calculated from average likes and comments per post relative to followers.
Posts by Rapha average 6,847 likes and 143 comments.
Rapha posts about 7 times per week on average.
Rapha is registered as a business account on Instagram and is verified.
Rapha is categorized as a shopping & retail account in the InstME index, based on the profile's bio and Instagram category across 3,080 posts.
Yes. Rapha carries the blue verified badge on Instagram.
A sponsored post from Rapha is estimated at $2,600 to $4,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
3,080
143
Posts / Week
6.58
Growth Score
18.8 / 100
Follower Ratio
3113.4×
Engagement
0%
