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Outreach This Creator For FreePeacock is a verified Home & DIY brand based in United States, with 3.3M followers on Instagram. The account has published 9,641 posts, currently around 1 post a week. Posts average 32,646 likes and 412 comments, an engagement rate of 1.01%.
Peacock's Instagram presence spans 9,641 posts and 3.3M followers, profiling it as a Home & DIY account.
Peacock has an engagement rate of 1.01%, which is above the median of 0.38% for Home & DIY accounts with over 1M followers, based on 110 accounts in the InstME index.
Followers leave about one comment for every 79 likes, an audience that mostly engages through likes.
Peacock's recent cadence works out to about one post per week.
Peacock scores 100/100 on InstME's audience-quality checks, with about 0% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Peacock follows only 74 accounts while being followed by 3.3M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$12,000–$21,000
Based on 3.3M followers and a 1.01% engagement rate, a single sponsored post by Peacock is worth an estimated $12,000–$21,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Peacock | Cohort median |
|---|---|---|
| Engagement rate | 1.01% | 0.38% |
| Average likes | 32,646 | 13,700 |
| Average comments | 412 | 139 |
| Posts per week | 1.45 | 4.31 |
Median values from 110 Home & DIY accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Peacock | Cohort median |
|---|---|---|
| Engagement rate | 1.01% | 0.81% |
| Average likes | 32,646 | 19,158 |
| Average comments | 412 | 344 |
| Posts per week | 1.45 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 6, 2026
Peacock is a verified home & diy brand based in United States on Instagram, with 3.3M followers.
Peacock has 3,268,051 followers on Instagram (3.3M) as of Sep 6, 2026.
Peacock's engagement rate is 1.01%, calculated from average likes and comments per post relative to followers. That is above the median of 0.38% for Home & DIY accounts with over 1M followers in the InstME index.
Posts by Peacock average 32,646 likes and 412 comments.
Peacock posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 0% of Peacock's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Peacock is registered as a business account on Instagram and is verified.
Peacock is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 9,641 posts.
Peacock's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
9,641
Avg Comments
412
Predominantly women · mostly 25–44
Typical for Home & DIY creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Engagement
2.26%
Yes. Peacock carries the blue verified badge on Instagram.
A sponsored post from Peacock is estimated at $12,000 to $21,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
