Manchester City is a verified Sports brand on Instagram based in United Kingdom, tracked in the InstME index with 56.6M followers. The account has published 43,100 posts, currently around 5 posts a week. Typical posts draw 138,264 likes and 1,067 comments, putting engagement at 0.25%.
As a Sports account, Mancity reaches 56.6M followers on Instagram across 43,100 published posts.
Among 107 Sports accounts with over 1M followers in the InstME index, Mancity's 0.25% engagement rate comes in in the bottom quarter (median: 1.05%).
Followers weigh in with a comment about every 130 likes, an audience that mostly engages through likes.
Mancity maintains a rhythm of about 5 posts per week.
The account follows just 777 others against 56.6M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$200,000–$370,000
Based on 56.6M followers and a 0.25% engagement rate, a single sponsored post by Mancity is worth an estimated $200,000–$370,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Sports creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Sports
| Metric | Mancity | Cohort median |
|---|---|---|
| Engagement rate | 0.25% | 1.05% |
| Average likes | 138,264 | 29,326 |
| Average comments | 1,067 | 353 |
| Posts per week | 5.31 | 2.24 |
Median values from 107 Sports accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Mancity | Cohort median |
|---|---|---|
| Engagement rate | 0.25% | 0.6% |
| Average likes | 138,264 | 13,723 |
| Average comments | 1,067 | 237 |
| Posts per week | 5.31 | 1.23 |
Median values from 200 accounts in United Kingdom with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Manchester City is a verified sports brand based in United Kingdom on Instagram, with 56.6M followers.
Manchester City posts on Instagram as @mancity.
Manchester City has 56,639,735 followers on Instagram (56.6M) as of Jul 15, 2026.
Manchester City's engagement rate is 0.25%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.05%) for Sports accounts with over 1M followers in the InstME index.
Posts by Manchester City average 138,264 likes and 1,067 comments.
Manchester City posts about 5 times per week on average.
Manchester City is registered as a business account on Instagram and is verified.
Total Posts
43,100
Avg Comments
1,067
Engagement
0.02%
Manchester City is categorized as a sports account in the InstME index, based on the profile's bio and Instagram category across 43,100 posts.
Manchester City's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Manchester City carries the blue verified badge on Instagram.
A sponsored post from Manchester City is estimated at $200,000 to $370,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
