Disney Channel runs a verified Entertainment brand account based in United States with 9.4M followers on Instagram. The account has published 7,717 posts, currently less than one post a week. Engagement runs at 1.85%, or about 173,536 likes and 1,176 comments per post.
As an Entertainment account, Disneychannel reaches 9.4M followers on Instagram across 7,717 published posts.
Each post from Disneychannel averages 173,536 likes and 1,176 comments, or about one interaction per 54 followers.
Comments arrive at about one per 148 likes, a sign of an audience that mostly engages through likes.
Disneychannel's output runs to less than one post per week.
At 100/100 on audience quality, Disneychannel carries an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
The account follows just 327 others against 9.4M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$61,000–$110,000
Based on 9.4M followers and a 1.85% engagement rate, a single sponsored post by Disneychannel is worth an estimated $61,000–$110,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Entertainment
| Metric | Disneychannel | Cohort median |
|---|---|---|
| Engagement rate | 1.85% | 1.02% |
| Average likes | 173,536 | 25,711 |
| Average comments | 1,176 | 376 |
| Posts per week | 0.74 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Disneychannel | Cohort median |
|---|---|---|
| Engagement rate | 1.85% | 0.81% |
| Average likes | 173,536 | 19,158 |
| Average comments | 1,176 | 344 |
| Posts per week | 0.74 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Disney Channel is a verified entertainment brand based in United States on Instagram, with 9.4M followers.
Disney Channel posts on Instagram as @disneychannel.
Disney Channel has 9,442,711 followers on Instagram (9.4M) as of Jul 15, 2026.
Disney Channel's engagement rate is 1.85%, calculated from average likes and comments per post relative to followers.
Posts by Disney Channel average 173,536 likes and 1,176 comments.
Disney Channel posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Disney Channel's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Total Posts
7,717
Avg Comments
1,176
Engagement
0.04%
Disney Channel is registered as a business account on Instagram and is verified.
Disney Channel is categorized as an entertainment account in the InstME index, based on the profile's bio and Instagram category across 7,717 posts.
Disney Channel's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Disney Channel carries the blue verified badge on Instagram.
A sponsored post from Disney Channel is estimated at $61,000 to $110,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
