Independent Record Label — London. Imprint: @root_records Est. 2017
Outreach This Creator For FreeDeepMatter Records runs a Record label brand account with 18.1K followers on Instagram. The account has published 1,474 posts, currently around 1 post a week. Typical posts draw 25 likes and 9 comments, putting engagement at 0.19%.
Deepmatter is a Record label account whose 1,474 posts have grown a following of 18.1K on Instagram.
At 0.19%, Deepmatter's engagement rate is in the bottom 13% relative to accounts with 10K–100K followers.
One comment lands for every 3 likes, which reads as an unusually discussion-heavy audience.
Deepmatter's output runs to about one post per week.
On audience quality, Deepmatter lands at 70/100, an estimated 25% of followers read as low-quality or inactive, a solid result.
Estimated sponsored-post value
$63–$120
Based on 18.1K followers and a 0.19% engagement rate, a single sponsored post by Deepmatter is worth an estimated $63–$120. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~25% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Record label
| Metric | Deepmatter | Cohort median |
|---|---|---|
| Engagement rate | 0.19% | 1.45% |
| Average likes | 25 | 339 |
| Average comments | 9 | 18 |
| Posts per week | 1.09 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
DeepMatter Records is a record label brand on Instagram, with 18.1K followers.
DeepMatter Records posts on Instagram as @deepmatter.
DeepMatter Records has 18,066 followers on Instagram (18.1K) as of Jul 10, 2026.
DeepMatter Records's engagement rate is 0.19%, calculated from average likes and comments per post relative to followers.
Posts by DeepMatter Records average 25 likes and 9 comments.
DeepMatter Records posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 25% of DeepMatter Records's followers are low-quality or inactive, giving an audience-quality score of 70/100.
DeepMatter Records is registered as a business account on Instagram.
DeepMatter Records is categorized as a record label account in the InstME index, based on the profile's bio and Instagram category across 1,474 posts.
Avg Comments
9
Engagement
0.74%
A sponsored post from DeepMatter Records is estimated at $63 to $120. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
