The official account of the Arizona Diamondbacks.
Followers
724K
Following
234
Total Posts
Engagement Rate
1.22%
Avg Likes
8,798
Avg Comments
Reaching 724K followers on Instagram, Arizona Diamondbacks is a verified business account. The account has published 11,189 posts, currently around 28 posts a week. Engagement runs at 1.22%, or about 8,798 likes and 60 comments per post.
Dbacks operates a business account on Instagram, pairing 724K followers with 11,189 posts.
Dbacks earns a 1.22% engagement rate, about average across accounts with 100K–1M followers in the InstME index.
At one comment per 146 likes, the ratio points to an audience that mostly engages through likes.
Dbacks currently publishes about 28 posts per week, more than one per day.
InstME's checks rate Dbacks's audience 100/100, flagging roughly 0% as low-quality or inactive, a strong signal of genuine reach.
Dbacks keeps its following list short (234) relative to 724K followers, as established creators and brands tend to.
Estimated sponsored-post value
$3,100–$5,700
Based on 724K followers and a 1.22% engagement rate, a single sponsored post by Dbacks is worth an estimated $3,100–$5,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Dbacks | Cohort median |
|---|---|---|
| Engagement rate | 1.22% | 1.25% |
| Average likes | 8,798 | 2,985 |
| Average comments | 60 | 73 |
| Posts per week | 28.18 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 28, 2026
Arizona Diamondbacks is a verified Instagram brand on Instagram, with 724K followers.
Arizona Diamondbacks posts on Instagram as @dbacks.
Arizona Diamondbacks has 723,954 followers on Instagram (724K) as of Apr 28, 2026.
Arizona Diamondbacks's engagement rate is 1.22%, calculated from average likes and comments per post relative to followers.
Posts by Arizona Diamondbacks average 8,798 likes and 60 comments.
Arizona Diamondbacks posts about 28 times per week on average.
InstME's audience-quality analysis estimates about 0% of Arizona Diamondbacks's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Arizona Diamondbacks is registered as a business account on Instagram and is verified.
Yes. Arizona Diamondbacks carries the blue verified badge on Instagram.
11,189
60
Posts / Week
28.18
Growth Score
24.4 / 100
ER Rank
Top 50%
Engagement
0.77%
A sponsored post from Arizona Diamondbacks is estimated at $3,100 to $5,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
