Followers
257K
Following
2K
Total Posts
Engagement Rate
0.13%
Avg Likes
296
Avg Comments
On Instagram, Broadcast Music, Inc. is a verified Music brand with an audience of 257K. To date Broadcast Music, Inc. has posted 7,915 times, currently around 4 posts a week. Engagement runs at 0.13%, or about 296 likes and 31 comments per post.
Bmi operates a Music account on Instagram, pairing 257K followers with 7,915 posts.
Against 4,576 Music accounts with 100K–1M followers in the InstME index, Bmi's 0.13% engagement rate lands in the bottom quarter (median: 1.76%).
At one comment per 9 likes, the ratio points to an unusually discussion-heavy audience.
Bmi currently publishes about 4 posts per week.
Bmi keeps its following list short (2,010) relative to 257K followers, as established creators and brands tend to.
Estimated sponsored-post value
$900–$1,700
Based on 257K followers and a 0.13% engagement rate, a single sponsored post by Bmi is worth an estimated $900–$1,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
| Metric | Bmi | Cohort median |
|---|---|---|
| Engagement rate | 0.13% | 1.76% |
| Average likes | 296 | 4,115 |
| Average comments | 31 | 114 |
| Posts per week | 3.63 | 0.48 |
Median values from 4,576 Music accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Broadcast Music, Inc. is a verified music brand on Instagram, with 257K followers.
Broadcast Music, Inc. posts on Instagram as @bmi.
Broadcast Music, Inc. has 257,042 followers on Instagram (257K) as of Jul 9, 2026.
Broadcast Music, Inc.'s engagement rate is 0.13%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.76%) for Music accounts with 100K–1M followers in the InstME index.
Posts by Broadcast Music, Inc. average 296 likes and 31 comments.
Broadcast Music, Inc. posts about 4 times per week on average.
Broadcast Music, Inc. is registered as a business account on Instagram and is verified.
Broadcast Music, Inc. is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 7,915 posts.
7,915
31
Posts / Week
3.63
Growth Score
2.6 / 100
Follower Ratio
127.9×
Engagement
3.59%
Yes. Broadcast Music, Inc. carries the blue verified badge on Instagram.
A sponsored post from Broadcast Music, Inc. is estimated at $900 to $1,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
