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Followers
22.4K
Following
384
Total Posts
Engagement Rate
0.06%
Avg Likes
12
Avg Comments
Austrade is a verified Government organization brand based in Australia, with 22.4K followers on Instagram. Austrade has shared 1,151 posts to date, currently around 4 posts a week. Typical posts draw 12 likes and 0 comments, putting engagement at 0.06%.
Austradeofficial's Instagram presence spans 1,151 posts and 22.4K followers, profiling it as a Government organization account.
Austradeofficial's engagement rate of 0.06% places it in the bottom 5% within the 10K–100K followers cohort tracked by InstME.
In recent weeks Austradeofficial has kept to about 4 posts per week.
Austradeofficial scores 76/100 on InstME's audience-quality checks, with about 20% of followers flagged low-quality or inactive, a solid result.
Estimated sponsored-post value
$79–$150
Based on 22.4K followers and a 0.06% engagement rate, a single sponsored post by Austradeofficial is worth an estimated $79–$150. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~20% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Government organization
| Metric | Austradeofficial | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 1.45% |
| Average likes | 12 | 339 |
| Average comments | 0 | 18 |
| Posts per week | 4.38 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Austradeofficial | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 0.66% |
| Average likes | 12 | 158 |
| Average comments | 0 | 9 |
| Posts per week | 4.38 | 0.9 |
Median values from 2,022 accounts in Australia with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 24, 2026
Austrade is a verified government organization brand based in Australia on Instagram, with 22.4K followers.
Austrade posts on Instagram as @austradeofficial.
Austrade has 22,432 followers on Instagram (22.4K) as of Apr 24, 2026.
Austrade's engagement rate is 0.06%, calculated from average likes and comments per post relative to followers.
Posts by Austrade average 12 likes and 0 comments.
Austrade posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 20% of Austrade's followers are low-quality or inactive, giving an audience-quality score of 76/100.
Austrade is registered as a business account on Instagram and is verified.
Austrade is categorized as a government organization account in the InstME index, based on the profile's bio and Instagram category across 1,151 posts.
1,151
0
Posts / Week
4.38
Growth Score
1.2 / 100
ER Rank
5th
Engagement
0.03%
Austrade's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Austrade carries the blue verified badge on Instagram.
A sponsored post from Austrade is estimated at $79 to $150. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
