Innovating the road ahead. #VorsprungDurchTechnik
Followers
6.1M
Following
151
Total Posts
Engagement Rate
0.23%
Avg Likes
13,961
Avg Comments
Audi is a verified business account. The account has built 6.1M followers on Instagram. The account has published 3,978 posts, currently around 12 posts a week. Posts average 13,961 likes and 65 comments, an engagement rate of 0.23%.
Audi is a business account on Instagram with 6.1M followers and 3,978 published posts.
Each post from Audi averages 13,961 likes and 65 comments, or about one interaction per 435 followers.
Comments arrive at about one per 214 likes, a sign of an audience that mostly engages through likes.
Recent posting activity averages about 12 posts per week, more than one per day.
With 6.1M followers but only 151 accounts followed back, Audi shows the ratio of a well-established account.
Estimated sponsored-post value
$21,000–$40,000
Based on 6.1M followers and a 0.23% engagement rate, a single sponsored post by Audi is worth an estimated $21,000–$40,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Audi | Cohort median |
|---|---|---|
| Engagement rate | 0.23% | 1.02% |
| Average likes | 13,961 | 25,711 |
| Average comments | 65 | 376 |
| Posts per week | 12.41 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 27, 2026
Audi is a verified Instagram brand on Instagram, with 6.1M followers.
Audi has 6,105,827 followers on Instagram (6.1M) as of Apr 27, 2026.
Audi's engagement rate is 0.23%, calculated from average likes and comments per post relative to followers.
Posts by Audi average 13,961 likes and 65 comments.
Audi posts about 12 times per week on average.
Audi is registered as a business account on Instagram and is verified.
Yes. Audi carries the blue verified badge on Instagram.
A sponsored post from Audi is estimated at $21,000 to $40,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
3,978
65
Posts / Week
12.41
Growth Score
4.6 / 100
Follower Ratio
40435.9×
Engagement
0.39%
