87thfamily is a Parenting brand. The account has built 1.1K followers on Instagram. To date 87thfamily has posted 16 times, currently less than one post a week. Posts average 162 likes and 45 comments, an engagement rate of 18.07%.
As a Parenting account, 87thfamily reaches 1.1K followers on Instagram across 16 published posts.
Among 2,480 Parenting accounts with 1Kβ10K followers in the InstME index, 87thfamily's 18.07% engagement rate comes in in the top quarter (median: 4.16%).
One comment lands for every 4 likes, which reads as an unusually discussion-heavy audience.
87thfamily maintains a rhythm of less than one post per week.
Estimated sponsored-post value
$16β$30
Based on 1.1K followers and a 18.07% engagement rate, a single sponsored post by 87thfamily is worth an estimated $16β$30. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women Β· mostly 25β44
Typical for Parenting creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Parenting
| Metric | 87thfamily | Cohort median |
|---|---|---|
| Engagement rate | 18.07% | 4.16% |
| Average likes | 162 | 106 |
| Average comments | 45 | 9 |
| Posts per week | 0.32 | 0.34 |
Median values from 2,480 Parenting accounts with 1Kβ10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
87thfamily is a parenting brand on Instagram, with 1.1K followers.
87thfamily has 1,147 followers on Instagram (1.1K) as of Jul 11, 2026.
87thfamily's engagement rate is 18.07%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 4.16%) for Parenting accounts with 1Kβ10K followers in the InstME index.
Posts by 87thfamily average 162 likes and 45 comments.
87thfamily posts less than once a week on average.
87thfamily is registered as a business account on Instagram.
87thfamily is categorized as a parenting account in the InstME index, based on the profile's bio and Instagram category across 16 posts.
A sponsored post from 87thfamily is estimated at $16 to $30. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
16
Avg Comments
45
3.4K
Engagement
36.53%
