Atlantaβs Own Holiday Est. 2012 @404weekatl
Outreach This Creator For FreeReaching 13.8K followers on Instagram, 404day is a business account based in United States. 404day has shared 1,502 posts to date, currently around 17 posts a week. Typical posts draw 33 likes and 9 comments, putting engagement at 0.31%.
404day shows up in the InstME index as a business account, 13.8K followers, 1,502 posts.
404day's engagement rate of 0.31% places it below the median within the 10Kβ100K followers cohort tracked by InstME.
For roughly every 4 likes there is one comment, an unusually discussion-heavy audience.
404day's recent cadence works out to about 17 posts per week, more than one per day.
404day scores 94/100 on InstME's audience-quality checks, with about 5% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$48β$90
Based on 13.8K followers and a 0.31% engagement rate, a single sponsored post by 404day is worth an estimated $48β$90. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThereβs more behind this audience. See what the full audit reveals.| Metric | 404day | Cohort median |
|---|---|---|
| Engagement rate | 0.31% | 1.45% |
| Average likes | 33 | 339 |
| Average comments | 9 | 18 |
| Posts per week | 16.95 | 0.52 |
Median values from 146,020 accounts with 10Kβ100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | 404day | Cohort median |
|---|---|---|
| Engagement rate | 0.31% | 0.9% |
| Average likes | 33 | 193 |
| Average comments | 9 | 10 |
| Posts per week | 16.95 | 0.63 |
Median values from 24,951 accounts in United States with 10Kβ100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 6, 2026
404day is a Instagram brand based in United States on Instagram, with 13.8K followers.
404day has 13,816 followers on Instagram (13.8K) as of Sep 6, 2026.
404day's engagement rate is 0.31%, calculated from average likes and comments per post relative to followers.
Posts by 404day average 33 likes and 9 comments.
404day posts about 17 times per week on average.
InstME's audience-quality analysis estimates about 5% of 404day's followers are low-quality or inactive, giving an audience-quality score of 94/100.
404day is registered as a business account on Instagram.
404day's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from 404day is estimated at $48 to $90. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
1,502
Avg Comments
9
Engagement
0.76%