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Reaching 53.9K followers on Instagram, ZUMO® is a verified Fashion brand based in Netherlands. The account has published 3,255 posts, currently around 6 posts a week. Typical posts draw 74 likes and 10 comments, putting engagement at 0.16%.
Tracked in the InstME index, Zumo_menswear is a Fashion account with 53.9K followers and a back catalogue of 3,255 posts.
Zumo_menswear records a 0.16% engagement rate, in the bottom quarter (median: 1.09%) for the 7,395 Fashion accounts with 10K–100K followers tracked in the InstME index.
For roughly every 7 likes there is one comment, an unusually discussion-heavy audience.
Zumo_menswear's recent cadence works out to about 6 posts per week.
Zumo_menswear keeps its following list short (508) relative to 53.9K followers, as established creators and brands tend to.
Estimated sponsored-post value
$190–$350
Based on 53.9K followers and a 0.16% engagement rate, a single sponsored post by Zumo_menswear is worth an estimated $190–$350. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators in Netherlands, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
| Metric | Zumo_menswear | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 1.09% |
| Average likes | 74 | 243 |
| Average comments | 10 | 19 |
| Posts per week | 6.41 | 0.49 |
Median values from 7,395 Fashion accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Zumo_menswear | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 1.14% |
| Average likes | 74 | 280 |
| Average comments | 10 | 14 |
| Posts per week | 6.41 | 0.93 |
Median values from 394 accounts in Netherlands with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 8, 2026
ZUMO® is a verified fashion brand based in Netherlands on Instagram, with 53.9K followers.
ZUMO® posts on Instagram as @zumo_menswear.
ZUMO® has 53,889 followers on Instagram (53.9K) as of Sep 8, 2026.
ZUMO®'s engagement rate is 0.16%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.09%) for Fashion accounts with 10K–100K followers in the InstME index.
Posts by ZUMO® average 74 likes and 10 comments.
ZUMO® posts about 6 times per week on average.
ZUMO® is registered as a business account on Instagram and is verified.
ZUMO® is categorized as a fashion account in the InstME index, based on the profile's bio and Instagram category across 3,255 posts.
ZUMO®'s profile places the account in Netherlands. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Avg Comments
10
Engagement
0.12%
Yes. ZUMO® carries the blue verified badge on Instagram.
A sponsored post from ZUMO® is estimated at $190 to $350. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
