We are a global technology leader advancing the world of optics.
ZEISS Group is a verified Personal Goods & General Merchandise Stores brand on Instagram, tracked in the InstME index with 66.3K followers. ZEISS Group has shared 777 posts to date, currently less than one post a week. Posts average 222 likes and 4 comments, an engagement rate of 0.34%.
Zeissgroup is a Personal Goods & General Merchandise Stores account whose 777 posts have grown a following of 66.3K on Instagram.
An engagement rate of 0.34% puts Zeissgroup in the bottom 13% for accounts with 10K–100K followers tracked by InstME.
Followers weigh in with a comment about every 57 likes, a healthy amount of conversation.
Video content from Zeissgroup draws about 690.3 views.
Zeissgroup maintains a rhythm of less than one post per week.
Audience-quality analysis puts Zeissgroup at 88/100; roughly 10% of followers look low-quality or inactive, a strong signal of genuine reach.
With 66.3K followers but only 56 accounts followed back, Zeissgroup shows the ratio of a well-established account.
Estimated sponsored-post value
$230–$430
Based on 66.3K followers and a 0.34% engagement rate, a single sponsored post by Zeissgroup is worth an estimated $230–$430. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Personal Goods & General Merchandise Stores
| Metric | Zeissgroup | Cohort median |
|---|---|---|
| Engagement rate | 0.34% | 1.45% |
| Average likes | 222 | 339 |
| Average comments | 4 | 18 |
| Posts per week | 0.15 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Apr 3, 2026
ZEISS Group is a verified personal goods & general merchandise stores brand on Instagram, with 66.3K followers.
ZEISS Group posts on Instagram as @zeissgroup.
ZEISS Group has 66,275 followers on Instagram (66.3K) as of Apr 3, 2026.
ZEISS Group's engagement rate is 0.34%, calculated from average likes and comments per post relative to followers.
Posts by ZEISS Group average 222 likes and 4 comments.
ZEISS Group posts less than once a week on average.
InstME's audience-quality analysis estimates about 10% of ZEISS Group's followers are low-quality or inactive, giving an audience-quality score of 88/100.
ZEISS Group is registered as a business account on Instagram and is verified.
ZEISS Group is categorized as a personal goods & general merchandise stores account in the InstME index, based on the profile's bio and Instagram category across 777 posts.
Total Posts
777
Avg Comments
4
Engagement
0.03%
Yes. ZEISS Group carries the blue verified badge on Instagram.
A sponsored post from ZEISS Group is estimated at $230 to $430. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.