Followers
12.3M
Following
1.1K
Total Posts
Engagement Rate
3.07%
Avg Likes
375,264
Avg Comments
With 12.3M followers across 1,001 posts, Zaralarsson is one of the business accounts tracked in the InstME index.
A typical post by Zaralarsson collects about 375,264 likes and 2,133 comments — roughly one interaction for every 33 followers.
Followers leave about one comment for every 176 likes — an audience that mostly engages through likes.
Zaralarsson currently publishes less than one post per week.
The account follows just 1,110 others against 12.3M followers — a ratio typical of established creators and brands.
| Metric | Zaralarsson | Cohort median |
|---|---|---|
| Engagement rate | 3.07% | 1.04% |
| Average likes | 375,264 | 27,441 |
| Average comments | 2,133 | 386 |
| Posts per week | 0.21 | 1.17 |
Median values from 6,447 accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 15, 2026
Zaralarsson has 12,282,668 followers on Instagram (12.3M) as of Jul 15, 2026.
Zaralarsson's engagement rate is 3.07%, calculated from average likes and comments per post relative to followers.
Posts by Zaralarsson average 375,264 likes and 2,133 comments.
Zaralarsson posts less than once a week on average.
Zaralarsson is registered as a business account on Instagram and is verified.
1,001
2,133
Avg Views
0
Posts / Week
0.21
Growth Score
61.4 / 100
31M
Engagement
0.29%
