Champions of adding sparkle and fun to any occasion.🧁✨ Tag #WiltonCakes for a chance to be featured.
clicklinkin.bio/wiltonFollowers
3M
Following
1.9K
Total Posts
Engagement Rate
0.14%
Avg Likes
4,261
Avg Comments
Wiltoncakes is a Home & DIY account on Instagram with 3M followers and 8,643 published posts.
Wiltoncakes has an engagement rate of 0.14%, which is below the median of 0.38% for Home & DIY accounts with over 1M followers, based on 33 accounts in the InstME index.
Followers leave about one comment for every 118 likes — an audience that mostly engages through likes.
Wiltoncakes currently publishes less than one post per week.
The account follows just 1,927 others against 3M followers — a ratio typical of established creators and brands.
| Metric | Wiltoncakes | Cohort median |
|---|---|---|
| Engagement rate | 0.14% | 0.38% |
| Average likes | 4,261 | 16,457 |
| Average comments | 36 | 100 |
| Posts per week | 0.12 | 4.61 |
Median values from 33 Home & DIY accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 15, 2026
Wiltoncakes has 2,971,982 followers on Instagram (3M) as of Jul 15, 2026.
Wiltoncakes's engagement rate is 0.14%, calculated from average likes and comments per post relative to followers. That is below the median of 0.38% for Home & DIY accounts with over 1M followers in the InstME index.
Posts by Wiltoncakes average 4,261 likes and 36 comments.
Wiltoncakes posts less than once a week on average.
Wiltoncakes is registered as a business account on Instagram and is verified.
8,643
36
Avg Views
0
Posts / Week
0.12
Growth Score
2.8 / 100
Engagement
0.36%
