Union Pacific operates North America's premier railroad franchise, covering 23 states in the western two-thirds of the United States.
Outreach This Creator For FreeFollowers
100.4K
Following
48
Total Posts
Engagement Rate
3.47%
Avg Likes
3,385
Avg Comments
Union Pacific Railroad runs a Railroad Company brand account based in United States with 100.4K followers on Instagram. Union Pacific Railroad has shared 1,605 posts to date, currently around 4 posts a week. Posts average 3,385 likes and 96 comments, an engagement rate of 3.47%.
As a Railroad Company account, Uprr reaches 100.4K followers on Instagram across 1,605 published posts.
Uprr's average post pulls 3,385 likes and 96 comments, roughly one interaction per 29 followers.
Roughly one in 35 likes comes with a comment, a healthy amount of conversation.
Posting frequency for Uprr sits at about 4 posts per week.
The account follows just 48 others against 100.4K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,200–$2,300
Based on 100.4K followers and a 3.47% engagement rate, a single sponsored post by Uprr is worth an estimated $1,200–$2,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Railroad Company
| Metric | Uprr | Cohort median |
|---|---|---|
| Engagement rate | 3.47% | 1.25% |
| Average likes | 3,385 | 2,985 |
| Average comments | 96 | 73 |
| Posts per week | 3.78 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Uprr | Cohort median |
|---|---|---|
| Engagement rate | 3.47% | 0.86% |
| Average likes | 3,385 | 2,003 |
| Average comments | 96 | 56 |
| Posts per week | 3.78 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 11, 2026
Union Pacific Railroad is a railroad company brand based in United States on Instagram, with 100.4K followers.
Union Pacific Railroad posts on Instagram as @uprr.
Union Pacific Railroad has 100,433 followers on Instagram (100.4K) as of Aug 11, 2026.
Union Pacific Railroad's engagement rate is 3.47%, calculated from average likes and comments per post relative to followers.
Posts by Union Pacific Railroad average 3,385 likes and 96 comments.
Union Pacific Railroad posts about 4 times per week on average.
Union Pacific Railroad is registered as a business account on Instagram.
Union Pacific Railroad is categorized as a railroad company account in the InstME index, based on the profile's bio and Instagram category across 1,605 posts.
Union Pacific Railroad's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
1,605
96
Posts / Week
3.78
Growth Score
69.4 / 100
Last Post
11 days ago
Engagement
0.27%
A sponsored post from Union Pacific Railroad is estimated at $1,200 to $2,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
