Tillys runs a verified Fashion brand account with 452.1K followers on Instagram. To date Tillys has posted 12,130 times, currently less than one post a week. Posts average 113 likes and 14 comments, an engagement rate of 0.03%.
As a Fashion account, Tillys reaches 452.1K followers on Instagram across 12,130 published posts.
Tillys's 0.03% engagement rate is in the bottom quarter (median: 0.86%) among Fashion accounts with 100K–1M followers, measured across 2,126 accounts in the InstME index.
One comment lands for every 8 likes, which reads as an unusually discussion-heavy audience.
Posting frequency for Tillys sits at less than one post per week.
The account follows just 492 others against 452.1K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,600–$2,900
Based on 452.1K followers and a 0.03% engagement rate, a single sponsored post by Tillys is worth an estimated $1,600–$2,900. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
| Metric | Tillys | Cohort median |
|---|---|---|
| Engagement rate | 0.03% | 0.86% |
| Average likes | 113 | 1,969 |
| Average comments | 14 | 58 |
| Posts per week | 0.13 | 0.82 |
Median values from 2,126 Fashion accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
Tillys is a verified fashion brand on Instagram, with 452.1K followers.
Tillys has 452,060 followers on Instagram (452.1K) as of Apr 23, 2026.
Tillys's engagement rate is 0.03%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.86%) for Fashion accounts with 100K–1M followers in the InstME index.
Posts by Tillys average 113 likes and 14 comments.
Tillys posts less than once a week on average.
Tillys is registered as a business account on Instagram and is verified.
Tillys is categorized as a fashion account in the InstME index, based on the profile's bio and Instagram category across 12,130 posts.
Yes. Tillys carries the blue verified badge on Instagram.
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Total Posts
12,130
Avg Comments
14
Engagement
0.08%
A sponsored post from Tillys is estimated at $1,600 to $2,900. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.