THE WINTER BRAND | Premium Winter Apparels runs a verified Shopping & retail brand account based in Canada with 21.5K followers on Instagram. To date THE WINTER BRAND | Premium Winter Apparels has posted 229 times, currently around 7 posts a week. Engagement runs at 0.02%, or about 4 likes per post.
The Shopping & retail account Thewinterbrand has posted 229 times on Instagram and drawn 21.5K followers.
Thewinterbrand posts in the bottom 1% for its size: a 0.02% engagement rate against accounts with 10K–100K followers in the InstME index.
Recent posting activity averages about 7 posts per week.
Thewinterbrand's audience-quality score is 64/100, with 30% of followers looking low-quality or inactive, a solid result.
Estimated sponsored-post value
$75–$140
Based on 21.5K followers and a 0.02% engagement rate, a single sponsored post by Thewinterbrand is worth an estimated $75–$140. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~30% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Shopping & retail
| Metric | Thewinterbrand | Cohort median |
|---|---|---|
| Engagement rate | 0.02% | 1.45% |
| Average likes | 4 | 339 |
| Posts per week | 6.97 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Thewinterbrand | Cohort median |
|---|---|---|
| Engagement rate | 0.02% | 1.18% |
| Average likes | 4 | 275 |
| Posts per week | 6.97 | 0.61 |
Median values from 1,105 accounts in Canada with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
THE WINTER BRAND | Premium Winter Apparels is a verified shopping & retail brand based in Canada on Instagram, with 21.5K followers.
THE WINTER BRAND | Premium Winter Apparels posts on Instagram as @thewinterbrand.
THE WINTER BRAND | Premium Winter Apparels has 21,544 followers on Instagram (21.5K) as of Apr 23, 2026.
THE WINTER BRAND | Premium Winter Apparels's engagement rate is 0.02%, calculated from average likes and comments per post relative to followers.
Posts by THE WINTER BRAND | Premium Winter Apparels average 4 likes.
THE WINTER BRAND | Premium Winter Apparels posts about 7 times per week on average.
Premium beanies, hoodies & winterwear made to last Woman owned, made in Canada 🍁 Ambassador community 👉 @thewinterbrand.co
Outreach This Creator For Freewww.thewinterbrand.com/Total Posts
229
Posts / Week
6.97
Engagement
0.11%
InstME's audience-quality analysis estimates about 30% of THE WINTER BRAND | Premium Winter Apparels's followers are low-quality or inactive, giving an audience-quality score of 64/100.
THE WINTER BRAND | Premium Winter Apparels is registered as a business account on Instagram and is verified.
THE WINTER BRAND | Premium Winter Apparels is categorized as a shopping & retail account in the InstME index, based on the profile's bio and Instagram category across 229 posts.
THE WINTER BRAND | Premium Winter Apparels's profile places the account in Canada. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. THE WINTER BRAND | Premium Winter Apparels carries the blue verified badge on Instagram.
A sponsored post from THE WINTER BRAND | Premium Winter Apparels is estimated at $75 to $140. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
