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www.thenewlab.comFollowers
24.6K
Following
22
Total Posts
Engagement Rate
0.1%
Avg Likes
23
Avg Comments
With 24.6K followers across 840 posts, Thenewlab is one of the Beauty accounts tracked in the InstME index.
Thenewlab has an engagement rate of 0.1%, which is in the bottom quarter (median: 0.85%) for Beauty accounts with 10K–100K followers, based on 1,753 accounts in the InstME index.
Followers leave about one comment for every 15 likes — an unusually discussion-heavy audience.
Thenewlab currently publishes about 3 posts per week.
The account follows just 22 others against 24.6K followers — a ratio typical of established creators and brands.
| Metric | Thenewlab | Cohort median |
|---|---|---|
| Engagement rate | 0.1% | 0.85% |
| Average likes | 23 | 180 |
| Average comments | 2 | 15 |
| Posts per week | 3.49 | 0.45 |
Median values from 1,753 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 15, 2026
Thenewlab has 24,583 followers on Instagram (24.6K) as of Jul 15, 2026.
Thenewlab's engagement rate is 0.1%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.85%) for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Thenewlab average 23 likes and 2 comments.
Thenewlab posts about 3 times per week on average.
Thenewlab is registered as a business account on Instagram and is verified.
840
2
Avg Views
0
Posts / Week
3.49
Growth Score
2 / 100
22.4K
Engagement
0.49%
