Followers
3.1K
Following
63
Total Posts
Engagement Rate
0.35%
Avg Likes
10
Avg Comments
The Merchants 嘗申滙 is a Food brand based in Hong Kong. The account has built 3.1K followers on Instagram. The Merchants 嘗申滙 has shared 202 posts to date, currently less than one post a week. Posts average 10 likes and 0 comments, an engagement rate of 0.35%.
Themerchantshk has built an audience of 3.1K followers on Instagram over 202 posts as a Food account.
Themerchantshk's 0.35% engagement rate is in the bottom quarter (median: 2.81%) among Food accounts with 1K–10K followers, measured across 4,339 accounts in the InstME index.
Posting frequency for Themerchantshk sits at less than one post per week.
Estimated sponsored-post value
$11–$20
Based on 3.1K followers and a 0.35% engagement rate, a single sponsored post by Themerchantshk is worth an estimated $11–$20. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators in Hong Kong, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Themerchantshk | Cohort median |
|---|---|---|
| Engagement rate | 0.35% | 2.81% |
| Average likes | 10 | 86 |
| Average comments | 0 | 6 |
| Posts per week | 0.55 | 0.42 |
Median values from 4,339 Food accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Themerchantshk | Cohort median |
|---|---|---|
| Engagement rate | 0.35% | 4.07% |
| Average likes | 10 | 121 |
| Average comments | 0 | 5 |
| Posts per week | 0.55 | 0.31 |
Median values from 100 accounts in Hong Kong with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 25, 2026
The Merchants 嘗申滙 is a food brand based in Hong Kong on Instagram, with 3.1K followers.
The Merchants 嘗申滙 posts on Instagram as @themerchantshk.
The Merchants 嘗申滙 has 3,064 followers on Instagram (3.1K) as of Aug 25, 2026.
The Merchants 嘗申滙's engagement rate is 0.35%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.81%) for Food accounts with 1K–10K followers in the InstME index.
Posts by The Merchants 嘗申滙 average 10 likes and 0 comments.
The Merchants 嘗申滙 posts less than once a week on average.
The Merchants 嘗申滙 is registered as a business account on Instagram.
The Merchants 嘗申滙 is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 202 posts.
The Merchants 嘗申滙's profile places the account in Hong Kong. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
202
0
Posts / Week
0.55
Growth Score
7 / 100
Last Post
5 days ago
Engagement
0.1%
A sponsored post from The Merchants 嘗申滙 is estimated at $11 to $20. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
