◾The official account of Seoul-based English-language news daily The Korea Times
Outreach This Creator For FreeThe Korea Times is a Lifestyle brand based in South Korea. The account has built 212K followers on Instagram. To date The Korea Times has posted 25,514 times, currently around 1 post a week. Typical posts draw 195 likes and 12 comments, putting engagement at 0.1%.
The Lifestyle account Thekoreatimes_official has posted 25,514 times on Instagram and drawn 212K followers.
Thekoreatimes_official's 0.1% engagement rate is in the bottom quarter (median: 2.99%) among Lifestyle accounts with 100K–1M followers, measured across 826 accounts in the InstME index.
Followers weigh in with a comment about every 16 likes, an unusually discussion-heavy audience.
Thekoreatimes_official's output runs to about one post per week.
The account follows just 2 others against 212K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$740–$1,400
Based on 212K followers and a 0.1% engagement rate, a single sponsored post by Thekoreatimes_official is worth an estimated $740–$1,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators in South Korea, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Thekoreatimes_official | Cohort median |
|---|---|---|
| Engagement rate | 0.1% | 2.99% |
| Average likes | 195 | 7,188 |
| Average comments | 12 | 111 |
| Posts per week | 1.18 | 0.47 |
Median values from 826 Lifestyle accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Thekoreatimes_official | Cohort median |
|---|---|---|
| Engagement rate | 0.1% | 1.01% |
| Average likes | 195 | 2,095 |
| Average comments | 12 | 56 |
| Posts per week | 1.18 | 1.05 |
Median values from 188 accounts in South Korea with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Sep 4, 2026
The Korea Times is a lifestyle brand based in South Korea on Instagram, with 212K followers.
The Korea Times posts on Instagram as @thekoreatimes_official.
The Korea Times has 211,960 followers on Instagram (212K) as of Sep 4, 2026.
The Korea Times's engagement rate is 0.1%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.99%) for Lifestyle accounts with 100K–1M followers in the InstME index.
Posts by The Korea Times average 195 likes and 12 comments.
The Korea Times posts about 1 time per week on average.
The Korea Times is registered as a business account on Instagram.
The Korea Times is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 25,514 posts.
The Korea Times's profile places the account in South Korea. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Avg Comments
12
Engagement
0.31%
A sponsored post from The Korea Times is estimated at $740 to $1,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
