• Village Bakery • Coffee Shop • Scratch Kitchen Malvern | Ardmore
Followers
23.4K
Following
1.8K
Total Posts
Engagement Rate
1.15%
Avg Likes
262
Avg Comments
The Buttery is a verified Food creator, with 23.4K followers on Instagram. To date The Buttery has posted 2,374 times, currently around 6 posts a week. Posts average 262 likes and 7 comments, an engagement rate of 1.15%.
On Instagram, Thebuttery__ runs a Food account that has published 2,374 posts and gathered 23.4K followers.
Thebuttery__ has an engagement rate of 1.15%, which is above the median of 0.75% for Food accounts with 10K–100K followers, based on 7,981 accounts in the InstME index.
At one comment per 36 likes, the ratio points to a healthy amount of conversation.
On average, Thebuttery__'s video content earns 1.2K views.
Thebuttery__'s recent cadence works out to about 6 posts per week.
Thebuttery__ scores 100/100 on InstME's audience-quality checks, with about 0% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$94–$180
Based on 23.4K followers and a 1.15% engagement rate, a single sponsored post by Thebuttery__ is worth an estimated $94–$180. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Thebuttery__ | Cohort median |
|---|---|---|
| Engagement rate | 1.15% | 0.75% |
| Average likes | 262 | 177 |
| Average comments | 7 | 10 |
| Posts per week | 6.26 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 9, 2026
The Buttery is a verified food creator on Instagram, with 23.4K followers.
The Buttery posts on Instagram as @thebuttery__.
The Buttery has 23,428 followers on Instagram (23.4K) as of Apr 9, 2026.
The Buttery's engagement rate is 1.15%, calculated from average likes and comments per post relative to followers. That is above the median of 0.75% for Food accounts with 10K–100K followers in the InstME index.
Posts by The Buttery average 262 likes and 7 comments.
The Buttery posts about 6 times per week on average.
InstME's audience-quality analysis estimates about 0% of The Buttery's followers are low-quality or inactive, giving an audience-quality score of 100/100.
The Buttery is registered as a creator account on Instagram and is verified.
The Buttery is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 2,374 posts.
2,374
7
Avg Views
1,165
Posts / Week
6.26
Growth Score
23 / 100
More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Engagement
13.31%
Yes. The Buttery carries the blue verified badge on Instagram.
A sponsored post from The Buttery is estimated at $94 to $180. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
