🏆| Building award winning hospitality concepts 📓| Fight The Average - Marketing book of 2025 🏆 🐍| Collaborative Brand Innovation @thecobraprogram
Outreach This Creator For FreeFollowers
3K
Following
539
Total Posts
Engagement Rate
4.78%
Avg Likes
128
Avg Comments
On Instagram, The Brand Guys® - Fight The Average is a Business creator based in Belgium with an audience of 3K. The Brand Guys® - Fight The Average has shared 47 posts to date, currently less than one post a week. Typical posts draw 128 likes and 16 comments, putting engagement at 4.78%.
With 3K followers across 47 posts, Thebrandguys is one of the Business accounts tracked in the InstME index.
Against 5,774 Business accounts with 1K–10K followers in the InstME index, Thebrandguys's 4.78% engagement rate lands in line with the median of 4.58%.
For roughly every 8 likes there is one comment, an unusually discussion-heavy audience.
Over recent weeks, Thebrandguys has published less than one post per week.
Estimated sponsored-post value
$42–$78
Based on 3K followers and a 4.78% engagement rate, a single sponsored post by Thebrandguys is worth an estimated $42–$78. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators in Belgium, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
| Metric | Thebrandguys | Cohort median |
|---|---|---|
| Engagement rate | 4.78% | 4.58% |
| Average likes | 128 | 120 |
| Average comments | 16 | 13 |
| Posts per week | 0.28 | 0.24 |
Median values from 5,774 Business accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Thebrandguys | Cohort median |
|---|---|---|
| Engagement rate | 4.78% | 4.36% |
| Average likes | 128 | 126 |
| Average comments | 16 | 9 |
| Posts per week | 0.28 | 0.35 |
Median values from 322 accounts in Belgium with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 31, 2026
The Brand Guys® - Fight The Average is a business creator based in Belgium on Instagram, with 3K followers.
The Brand Guys® - Fight The Average posts on Instagram as @thebrandguys.
The Brand Guys® - Fight The Average has 2,998 followers on Instagram (3K) as of Aug 31, 2026.
The Brand Guys® - Fight The Average's engagement rate is 4.78%, calculated from average likes and comments per post relative to followers. That is in line with the median of 4.58% for Business accounts with 1K–10K followers in the InstME index.
Posts by The Brand Guys® - Fight The Average average 128 likes and 16 comments.
The Brand Guys® - Fight The Average posts less than once a week on average.
The Brand Guys® - Fight The Average is registered as a creator account on Instagram.
The Brand Guys® - Fight The Average is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 47 posts.
47
16
Posts / Week
0.28
Growth Score
95.6 / 100
Last Post
1 month ago
Engagement
1.28%
The Brand Guys® - Fight The Average's profile places the account in Belgium. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from The Brand Guys® - Fight The Average is estimated at $42 to $78. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
