Edd Kimber is a verified Food creator on Instagram, tracked in the InstME index with 566.3K followers. The account has published 4,120 posts, currently less than one post a week. Engagement runs at 3.48%, or about 18,978 likes and 754 comments per post.
Counting 566.3K followers and 4,120 posts, Theboywhobakes sits in the InstME index as a Food account.
Compared with 1,551 other Food accounts with 100K–1M followers in the InstME index, Theboywhobakes's 3.48% engagement rate is in the top quarter (median: 0.74%).
The comment-to-like ratio works out to one comment per 25 likes, pointing to a healthy amount of conversation.
Recent posting activity averages less than one post per week.
With 566.3K followers but only 5,610 accounts followed back, Theboywhobakes shows the ratio of a well-established account.
Estimated sponsored-post value
$6,900–$13,000
Based on 566.3K followers and a 3.48% engagement rate, a single sponsored post by Theboywhobakes is worth an estimated $6,900–$13,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Theboywhobakes | Cohort median |
|---|---|---|
| Engagement rate | 3.48% | 0.74% |
| Average likes | 18,978 | 1,665 |
| Average comments | 754 | 54 |
| Posts per week | 0.47 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 23, 2026
Edd Kimber is a verified food creator on Instagram, with 566.3K followers.
Edd Kimber posts on Instagram as @theboywhobakes.
Edd Kimber has 566,328 followers on Instagram (566.3K) as of Sep 23, 2026.
Edd Kimber's engagement rate is 3.48%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.74%) for Food accounts with 100K–1M followers in the InstME index.
Posts by Edd Kimber average 18,978 likes and 754 comments.
Edd Kimber posts less than once a week on average.
Edd Kimber is registered as a creator account on Instagram and is verified.
Edd Kimber is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 4,120 posts.
Total Posts
4,120
Avg Comments
754
Engagement
0.36%
Yes. Edd Kimber carries the blue verified badge on Instagram.
A sponsored post from Edd Kimber is estimated at $6,900 to $13,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
