⚪️As seen in @britishvogue & @real_homes ⚪️PARTNER @notonthehighstreet ⚪️EST 2018©️
Outreach This Creator For FreeFollowers
16.6K
Following
3.4K
Total Posts
Engagement Rate
0.4%
Avg Likes
62
Avg Comments
Spotty Willow | Handmade Decor is a Home & DIY brand. The account has built 16.6K followers on Instagram. Content spans home & diy and tech. Spotty Willow | Handmade Decor has shared 782 posts to date, currently less than one post a week. Typical posts draw 62 likes and 4 comments, putting engagement at 0.4%.
Spottywillow has built an audience of 16.6K followers on Instagram over 782 posts as a Home & DIY account.
Spottywillow's 0.4% engagement rate is below the median of 0.75% among Home & DIY accounts with 10K–100K followers, measured across 1,345 accounts in the InstME index.
One comment lands for every 16 likes, which reads as an unusually discussion-heavy audience.
Recent posting activity averages less than one post per week.
Estimated sponsored-post value
$58–$110
Based on 16.6K followers and a 0.4% engagement rate, a single sponsored post by Spottywillow is worth an estimated $58–$110. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Secondary: Tech
| Metric | Spottywillow | Cohort median |
|---|---|---|
| Engagement rate | 0.4% | 0.75% |
| Average likes | 62 | 200 |
| Average comments | 4 | 9 |
| Posts per week | 0.14 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Spotty Willow | Handmade Decor is a home & diy brand on Instagram, with 16.6K followers.
Spotty Willow | Handmade Decor posts on Instagram as @spottywillow.
Spotty Willow | Handmade Decor has 16,640 followers on Instagram (16.6K) as of Jul 16, 2026.
Spotty Willow | Handmade Decor's engagement rate is 0.4%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Spotty Willow | Handmade Decor average 62 likes and 4 comments.
Spotty Willow | Handmade Decor posts less than once a week on average.
Spotty Willow | Handmade Decor is registered as a business account on Instagram.
Spotty Willow | Handmade Decor is categorized as a home & diy and tech account in the InstME index, based on the profile's bio and Instagram category across 782 posts.
782
4
Posts / Week
0.14
Growth Score
8 / 100
Follower Ratio
4.9×
Engagement
0.75%
A sponsored post from Spotty Willow | Handmade Decor is estimated at $58 to $110. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
