Est. 1993 • Premium Japanese Selvedge Denim & Heritage Fashion
SON OF A STAG is a verified Fashion brand on Instagram based in United Kingdom, tracked in the InstME index with 97.1K followers. The account has published 3,690 posts, currently around 4 posts a week. Engagement runs at 0.1%, or about 93 likes and 5 comments per post.
The Fashion account Sonofastag has posted 3,690 times on Instagram and drawn 97.1K followers.
Among 7,395 Fashion accounts with 10K–100K followers in the InstME index, Sonofastag's 0.1% engagement rate comes in in the bottom quarter (median: 1.09%).
Comments arrive at about one per 20 likes, a sign of an unusually discussion-heavy audience.
Sonofastag's output runs to about 4 posts per week.
The account follows just 105 others against 97.1K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$340–$630
Based on 97.1K followers and a 0.1% engagement rate, a single sponsored post by Sonofastag is worth an estimated $340–$630. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
| Metric | Sonofastag | Cohort median |
|---|---|---|
| Engagement rate | 0.1% | 1.09% |
| Average likes | 93 | 243 |
| Average comments | 5 | 19 |
| Posts per week | 3.67 | 0.49 |
Median values from 7,395 Fashion accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Sonofastag | Cohort median |
|---|---|---|
| Engagement rate | 0.1% | 0.93% |
| Average likes | 93 | 251 |
| Average comments | 5 | 17 |
| Posts per week | 3.67 | 0.55 |
Median values from 241 Fashion accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 30, 2026
SON OF A STAG is a verified fashion brand based in United Kingdom on Instagram, with 97.1K followers.
SON OF A STAG posts on Instagram as @sonofastag.
SON OF A STAG has 97,082 followers on Instagram (97.1K) as of Sep 30, 2026.
SON OF A STAG's engagement rate is 0.1%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.09%) for Fashion accounts with 10K–100K followers in the InstME index.
Posts by SON OF A STAG average 93 likes and 5 comments.
SON OF A STAG posts about 4 times per week on average.
SON OF A STAG is registered as a business account on Instagram and is verified.
SON OF A STAG is categorized as a fashion account in the InstME index, based on the profile's bio and Instagram category across 3,690 posts.
SON OF A STAG's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
3,690
Avg Comments
5
Engagement
1.97%
Yes. SON OF A STAG carries the blue verified badge on Instagram.
A sponsored post from SON OF A STAG is estimated at $340 to $630. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
