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Silk & Snow is a verified Personal Goods & General Merchandise Stores brand. The account has built 96.4K followers on Instagram. The account has published 980 posts, currently around 2 posts a week. Engagement runs at 0.74%, or about 158 likes and 557 comments per post.
As a Personal Goods & General Merchandise Stores account, Silkandsnow reaches 96.4K followers on Instagram across 980 published posts.
Silkandsnow posts below the median for its size: a 0.74% engagement rate against accounts with 10K–100K followers in the InstME index.
Silkandsnow's videos average 903.1 views per post.
Lately Silkandsnow has been publishing about one post per week.
At 100/100 on audience quality, Silkandsnow carries an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
The account follows just 554 others against 96.4K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$340–$630
Based on 96.4K followers and a 0.74% engagement rate, a single sponsored post by Silkandsnow is worth an estimated $340–$630. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Personal Goods & General Merchandise Stores
| Metric | Silkandsnow | Cohort median |
|---|---|---|
| Engagement rate | 0.74% | 1.45% |
| Average likes | 158 | 339 |
| Average comments | 557 | 18 |
| Posts per week | 1.91 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 7, 2026
Silk & Snow is a verified personal goods & general merchandise stores brand on Instagram, with 96.4K followers.
Silk & Snow posts on Instagram as @silkandsnow.
Silk & Snow has 96,386 followers on Instagram (96.4K) as of Apr 7, 2026.
Silk & Snow's engagement rate is 0.74%, calculated from average likes and comments per post relative to followers.
Posts by Silk & Snow average 158 likes and 557 comments.
Silk & Snow posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of Silk & Snow's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Silk & Snow is registered as a business account on Instagram and is verified.
Silk & Snow is categorized as a personal goods & general merchandise stores account in the InstME index, based on the profile's bio and Instagram category across 980 posts.
Total Posts
980
Avg Comments
557
Engagement
0.03%
Yes. Silk & Snow carries the blue verified badge on Instagram.
A sponsored post from Silk & Snow is estimated at $340 to $630. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.