We Belong to Something Beautiful
sephora.app.link/homepageFollowers
22.7M
Following
1.1K
Total Posts
Engagement Rate
0.04%
Avg Likes
6,756
Avg Comments
Sephora is a business account on Instagram with 22.7M followers and 8,798 published posts.
A typical post by Sephora collects about 6,756 likes and 1,278 comments — roughly one interaction for every 2,821 followers.
Followers leave about one comment for every 5 likes — an unusually discussion-heavy audience.
Sephora currently publishes less than one post per week.
The account follows just 1,050 others against 22.7M followers — a ratio typical of established creators and brands.
| Metric | Sephora | Cohort median |
|---|---|---|
| Engagement rate | 0.04% | 1.04% |
| Average likes | 6,756 | 27,441 |
| Average comments | 1,278 | 386 |
| Posts per week | 0.29 | 1.17 |
Median values from 6,447 accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 15, 2026
Sephora has 22,663,852 followers on Instagram (22.7M) as of Jul 15, 2026.
Sephora's engagement rate is 0.04%, calculated from average likes and comments per post relative to followers.
Posts by Sephora average 6,756 likes and 1,278 comments.
Sephora posts less than once a week on average.
Sephora is registered as a business account on Instagram and is verified.
8,798
1,278
Avg Views
0
Posts / Week
0.29
Growth Score
0.8 / 100
45.5M
Engagement
0.03%
