Bookings:
Scott King is a verified Beauty creator, with 61.3K followers on Instagram. Content spans beauty and automotive. To date Scott King has posted 568 times, currently less than one post a week. Typical posts draw 253 likes and 77 comments, putting engagement at 0.54%.
Scottkinghair shows up in the InstME index as a Beauty account, 61.3K followers, 568 posts.
For Beauty accounts with 10K–100K followers, Scottkinghair's 0.54% engagement rate is below the median of 0.57%, a read from 5,414 accounts in the InstME index.
For roughly every 3 likes there is one comment, an unusually discussion-heavy audience.
Scottkinghair keeps a posting cadence of less than one post per week.
Estimated sponsored-post value
$210–$400
Based on 61.3K followers and a 0.54% engagement rate, a single sponsored post by Scottkinghair is worth an estimated $210–$400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Automotive
| Metric | Scottkinghair | Cohort median |
|---|---|---|
| Engagement rate | 0.54% | 0.57% |
| Average likes | 253 | 134 |
| Average comments | 77 | 12 |
| Posts per week | 0.13 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Scott King is a verified beauty creator on Instagram, with 61.3K followers.
Scott King posts on Instagram as @scottkinghair.
Scott King has 61,310 followers on Instagram (61.3K) as of Jul 13, 2026.
Scott King's engagement rate is 0.54%, calculated from average likes and comments per post relative to followers. That is below the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Scott King average 253 likes and 77 comments.
Scott King posts less than once a week on average.
Scott King is registered as a creator account on Instagram and is verified.
Scott King is categorized as a beauty and automotive account in the InstME index, based on the profile's bio and Instagram category across 568 posts.
Yes. Scott King carries the blue verified badge on Instagram.
Avg Comments
77
Engagement
0.06%
A sponsored post from Scott King is estimated at $210 to $400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
