Custard ice cream + treats + merch (free lactaid) Lansdowne Ave • Ruru Truck • Union Station Summer Market Flavours change often - daily menu link 👇🏽
Outreach This Creator For Freeruru baked is a Lifestyle brand. The account has built 45.4K followers on Instagram. The account has published 1,046 posts, currently around 6 posts a week. Typical posts draw 694 likes and 35 comments, putting engagement at 1.61%.
The Lifestyle account Rurubaked has posted 1,046 times on Instagram and drawn 45.4K followers.
Among 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, Rurubaked's 1.61% engagement rate comes in below the median of 3.25%.
Followers weigh in with a comment about every 20 likes, an unusually discussion-heavy audience.
Rurubaked's output runs to about 6 posts per week.
Estimated sponsored-post value
$260–$470
Based on 45.4K followers and a 1.61% engagement rate, a single sponsored post by Rurubaked is worth an estimated $260–$470. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Rurubaked | Cohort median |
|---|---|---|
| Engagement rate | 1.61% | 3.25% |
| Average likes | 694 | 875 |
| Average comments | 35 | 33 |
| Posts per week | 6.09 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
ruru baked is a lifestyle brand on Instagram, with 45.4K followers.
ruru baked posts on Instagram as @rurubaked.
ruru baked has 45,381 followers on Instagram (45.4K) as of Jul 10, 2026.
ruru baked's engagement rate is 1.61%, calculated from average likes and comments per post relative to followers. That is below the median of 3.25% for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by ruru baked average 694 likes and 35 comments.
ruru baked posts about 6 times per week on average.
ruru baked is registered as a business account on Instagram.
ruru baked is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 1,046 posts.
A sponsored post from ruru baked is estimated at $260 to $470. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
1,046
Avg Comments
35
135.3K
Engagement
0.22%