15 BILLION STREAMS & COUNTING 🏃🏾♂️⬆️ CEO: @citiundersiege Run-It-Up Merch ⬇️
Outreach This Creator For FreeRUN-IT-UP RECORDS is a Business brand, with 44.9K followers on Instagram. The account has published 2,364 posts, currently less than one post a week. Posts average 9,614 likes and 296 comments, an engagement rate of 22.07%.
Riurecords shows up in the InstME index as a Business account, 44.9K followers, 2,364 posts.
For Business accounts with 10K–100K followers, Riurecords's 22.07% engagement rate is in the top quarter (median: 1.46%), a read from 5,335 accounts in the InstME index.
The audience comments once per 32 likes on average, a healthy amount of conversation.
At 170.3K average views (3.8× followers), Riurecords's video posts consistently spread beyond the existing audience.
In recent weeks Riurecords has kept to less than one post per week.
Quality checks give Riurecords 94/100; around 5% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Riurecords follows only 420 accounts while being followed by 44.9K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$630–$1,200
Based on 44.9K followers and a 22.07% engagement rate, a single sponsored post by Riurecords is worth an estimated $630–$1,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Riurecords | Cohort median |
|---|---|---|
| Engagement rate | 22.07% | 1.46% |
| Average likes | 9,614 | 334 |
| Average comments | 296 | 22 |
| Posts per week | 0.16 | 0.33 |
Median values from 5,335 Business accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 9, 2026
RUN-IT-UP RECORDS is a business brand on Instagram, with 44.9K followers.
RUN-IT-UP RECORDS posts on Instagram as @riurecords.
RUN-IT-UP RECORDS has 44,911 followers on Instagram (44.9K) as of Aug 9, 2026.
RUN-IT-UP RECORDS's engagement rate is 22.07%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.46%) for Business accounts with 10K–100K followers in the InstME index.
Posts by RUN-IT-UP RECORDS average 9,614 likes and 296 comments.
RUN-IT-UP RECORDS posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of RUN-IT-UP RECORDS's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Total Posts
2,364
Avg Comments
296
Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Engagement
1.11%
RUN-IT-UP RECORDS is registered as a business account on Instagram.
RUN-IT-UP RECORDS is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 2,364 posts.
A sponsored post from RUN-IT-UP RECORDS is estimated at $630 to $1,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
