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Outreach This Creator For FreeRed Herring Surf Co is a Lifestyle brand based in Australia, with 10.3K followers on Instagram. To date Red Herring Surf Co has posted 4,435 times, currently less than one post a week. Engagement runs at 0.59%, or about 60 likes and 1 comments per post.
Redherringsurf's Instagram presence spans 4,435 posts and 10.3K followers, profiling it as a Lifestyle account.
For Lifestyle accounts with 10K–100K followers, Redherringsurf's 0.59% engagement rate is in the bottom quarter (median: 3.25%), a read from 1,602 accounts in the InstME index.
The audience comments once per 55 likes on average, a healthy amount of conversation.
Redherringsurf keeps a posting cadence of less than one post per week.
Estimated sponsored-post value
$36–$67
Based on 10.3K followers and a 0.59% engagement rate, a single sponsored post by Redherringsurf is worth an estimated $36–$67. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators in Australia, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Redherringsurf | Cohort median |
|---|---|---|
| Engagement rate | 0.59% | 3.25% |
| Average likes | 60 | 875 |
| Average comments | 1 | 33 |
| Posts per week | 0.93 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Redherringsurf | Cohort median |
|---|---|---|
| Engagement rate | 0.59% | 0.66% |
| Average likes | 60 | 158 |
| Average comments | 1 | 9 |
| Posts per week | 0.93 | 0.9 |
Median values from 2,022 accounts in Australia with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 3, 2026
Red Herring Surf Co is a lifestyle brand based in Australia on Instagram, with 10.3K followers.
Red Herring Surf Co posts on Instagram as @redherringsurf.
Red Herring Surf Co has 10,347 followers on Instagram (10.3K) as of Sep 3, 2026.
Red Herring Surf Co's engagement rate is 0.59%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.25%) for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by Red Herring Surf Co average 60 likes and 1 comments.
Red Herring Surf Co posts less than once a week on average.
Red Herring Surf Co is registered as a business account on Instagram.
Red Herring Surf Co is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 4,435 posts.
Avg Comments
1
21.1K
Engagement
1.06%
Red Herring Surf Co's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Red Herring Surf Co is estimated at $36 to $67. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.