Welcome to @primark.home 👋🏼 A destination for interior inspo and accessory must-haves ✨ Click & Collect available across Great Britain 💙
bit.ly/428BylMFollowers
2.2M
Following
78
Total Posts
Engagement Rate
0.11%
Avg Likes
2,342
Avg Comments
Primark.home is a Home & DIY account on Instagram with 2.2M followers and 2,531 published posts.
Compared with 33 other Home & DIY accounts with over 1M followers in the InstME index, Primark.home's 0.11% engagement rate is below the median of 0.38%.
The comment-to-like ratio works out to one comment per 169 likes, pointing to an audience that mostly engages through likes.
Recent posting activity averages about 3 posts per week.
The account follows just 78 others against 2.2M followers — a ratio typical of established creators and brands.
| Metric | Primark.home | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 0.38% |
| Average likes | 2,342 | 16,457 |
| Average comments | 14 | 100 |
| Posts per week | 3.36 | 4.61 |
Median values from 33 Home & DIY accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 15, 2026
Primark.home has 2,170,901 followers on Instagram (2.2M) as of Jul 15, 2026.
Primark.home's engagement rate is 0.11%, calculated from average likes and comments per post relative to followers. That is below the median of 0.38% for Home & DIY accounts with over 1M followers in the InstME index.
Posts by Primark.home average 2,342 likes and 14 comments.
Primark.home posts about 3 times per week on average.
Primark.home is registered as a business account on Instagram and is verified.
2,531
14
Avg Views
0
Posts / Week
3.36
Growth Score
2.2 / 100
2.9M
Engagement
0.45%
