A neighbourhood restaurant on Beatty Avenue.
Outreach This Creator For FreeFollowers
8.7K
Following
198
Total Posts
Engagement Rate
0.94%
Avg Likes
80
Avg Comments
Pony is a Food brand. The account has built 8.7K followers on Instagram. Pony has shared 280 posts to date, currently less than one post a week. Posts average 80 likes and 1 comments, an engagement rate of 0.94%.
The Food account Pony.melbourne has posted 280 times on Instagram and drawn 8.7K followers.
Among 4,339 Food accounts with 1K–10K followers in the InstME index, Pony.melbourne's 0.94% engagement rate comes in in the bottom quarter (median: 2.81%).
One comment lands for every 56 likes, which reads as a healthy amount of conversation.
Lately Pony.melbourne has been publishing less than one post per week.
Audience-quality analysis puts Pony.melbourne at 82/100; roughly 15% of followers look low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$30–$56
Based on 8.7K followers and a 0.94% engagement rate, a single sponsored post by Pony.melbourne is worth an estimated $30–$56. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Pony.melbourne | Cohort median |
|---|---|---|
| Engagement rate | 0.94% | 2.81% |
| Average likes | 80 | 86 |
| Average comments | 1 | 6 |
| Posts per week | 0.16 | 0.42 |
Median values from 4,339 Food accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 22, 2026
Pony is a food brand on Instagram, with 8.7K followers.
Pony posts on Instagram as @pony.melbourne.
Pony has 8,672 followers on Instagram (8.7K) as of Aug 22, 2026.
Pony's engagement rate is 0.94%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.81%) for Food accounts with 1K–10K followers in the InstME index.
Posts by Pony average 80 likes and 1 comments.
Pony posts less than once a week on average.
InstME's audience-quality analysis estimates about 15% of Pony's followers are low-quality or inactive, giving an audience-quality score of 82/100.
Pony is registered as a business account on Instagram.
Pony is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 280 posts.
A sponsored post from Pony is estimated at $30 to $56. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
280
1
Posts / Week
0.16
Growth Score
18.8 / 100
Last Post
6 days ago
More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Engagement
0.09%
