Welcome to the official Playboy Instagram page.
likeshop.me/playboyFollowers
9M
Following
405
Total Posts
Engagement Rate
0.37%
Avg Likes
32,426
Avg Comments
With 9M followers across 13,983 posts, Playboy is one of the business accounts tracked in the InstME index.
A typical post by Playboy collects about 32,426 likes and 479 comments — roughly one interaction for every 274 followers.
Followers leave about one comment for every 68 likes — an audience that mostly engages through likes.
Playboy currently publishes about 14 posts per week — more than one per day.
The account follows just 405 others against 9M followers — a ratio typical of established creators and brands.
| Metric | Playboy | Cohort median |
|---|---|---|
| Engagement rate | 0.37% | 1.04% |
| Average likes | 32,426 | 27,441 |
| Average comments | 479 | 386 |
| Posts per week | 13.57 | 1.17 |
Median values from 6,447 accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 15, 2026
Playboy has 9,013,007 followers on Instagram (9M) as of Jul 15, 2026.
Playboy's engagement rate is 0.37%, calculated from average likes and comments per post relative to followers.
Posts by Playboy average 32,426 likes and 479 comments.
Playboy posts about 14 times per week on average.
Playboy is registered as a business account on Instagram and is verified.
13,983
479
Avg Views
0
Posts / Week
13.57
Growth Score
7.4 / 100
22.9M
Engagement
2.43%
