The premier destination for golf tech ⛳️
Outreach This Creator For FreeFollowers
13.3K
Following
284
Total Posts
Engagement Rate
0.24%
Avg Likes
31
Avg Comments
On Instagram, Playbetter is a Travel brand based in United States with an audience of 13.3K. Its posts sit across travel and tech. Playbetter has shared 1,171 posts to date, currently around 3 posts a week. Engagement runs at 0.24%, or about 31 likes and 1 comments per post.
With 13.3K followers across 1,171 posts, Playbetter is one of the Travel accounts tracked in the InstME index.
Playbetter records a 0.24% engagement rate, in the bottom quarter (median: 1.02%) for the 2,887 Travel accounts with 10K–100K followers tracked in the InstME index.
The audience comments once per 26 likes on average, a healthy amount of conversation.
Playbetter keeps a posting cadence of about 3 posts per week.
Quality checks give Playbetter 82/100; around 15% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$47–$86
Based on 13.3K followers and a 0.24% engagement rate, a single sponsored post by Playbetter is worth an estimated $47–$86. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Playbetter | Cohort median |
|---|---|---|
| Engagement rate | 0.24% | 1.02% |
| Average likes | 31 | 250 |
| Average comments | 1 | 14 |
| Posts per week | 2.72 | 0.54 |
Median values from 2,887 Travel accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Playbetter | Cohort median |
|---|---|---|
| Engagement rate | 0.24% | 0.82% |
| Average likes | 31 | 174 |
| Average comments | 1 | 9 |
| Posts per week | 2.72 | 0.6 |
Median values from 783 Travel accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 29, 2026
Playbetter is a travel brand based in United States on Instagram, with 13.3K followers.
Playbetter has 13,306 followers on Instagram (13.3K) as of Aug 29, 2026.
Playbetter's engagement rate is 0.24%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.02%) for Travel accounts with 10K–100K followers in the InstME index.
Posts by Playbetter average 31 likes and 1 comments.
Playbetter posts about 3 times per week on average.
InstME's audience-quality analysis estimates about 15% of Playbetter's followers are low-quality or inactive, giving an audience-quality score of 82/100.
Playbetter is registered as a business account on Instagram.
Playbetter is categorized as a travel and tech account in the InstME index, based on the profile's bio and Instagram category across 1,171 posts.
Playbetter's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
1,171
1
Posts / Week
2.72
Growth Score
4.8 / 100
Last Post
1 day ago
More women than men · mostly 25–44
Typical for Travel creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Secondary: Tech
38.4K
Engagement
5.71%
A sponsored post from Playbetter is estimated at $47 to $86. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
