Hand-painted tin ware & sustainable textiles. Bringing people together, one joyful moment at a time. Worldwide | Wholesale
Outreach This Creator For FreeReaching 37.6K followers on Instagram, Picnic Folk is a Shopping & retail creator. The account has published 2,485 posts, currently around 6 posts a week. Posts average 30 likes and 2 comments, an engagement rate of 0.09%.
Picnicfolk's Instagram presence spans 2,485 posts and 37.6K followers, profiling it as a Shopping & retail account.
Typical engagement for Picnicfolk runs to 30 likes and 2 comments a post, one interaction per 1,156 followers.
The audience comments once per 12 likes on average, an unusually discussion-heavy audience.
Over recent weeks, Picnicfolk has published about 6 posts per week.
Estimated sponsored-post value
$130–$240
Based on 37.6K followers and a 0.09% engagement rate, a single sponsored post by Picnicfolk is worth an estimated $130–$240. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Shopping & retail
| Metric | Picnicfolk | Cohort median |
|---|---|---|
| Engagement rate | 0.09% | 1.45% |
| Average likes | 30 | 339 |
| Average comments | 2 | 18 |
| Posts per week | 5.96 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Picnic Folk is a shopping & retail creator on Instagram, with 37.6K followers.
Picnic Folk posts on Instagram as @picnicfolk.
Picnic Folk has 37,560 followers on Instagram (37.6K) as of Jul 16, 2026.
Picnic Folk's engagement rate is 0.09%, calculated from average likes and comments per post relative to followers.
Posts by Picnic Folk average 30 likes and 2 comments.
Picnic Folk posts about 6 times per week on average.
Picnic Folk is registered as a creator account on Instagram.
Picnic Folk is categorized as a shopping & retail account in the InstME index, based on the profile's bio and Instagram category across 2,485 posts.
Total Posts
2,485
Avg Comments
2
Engagement
0.11%
A sponsored post from Picnic Folk is estimated at $130 to $240. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
