The global authority for color communication and inspiration since 1963.
linktr.ee/pantoneFollowers
4.1M
Following
1.3K
Total Posts
Engagement Rate
0.17%
Avg Likes
6,821
Avg Comments
Pantone is a Pets account on Instagram with 4.1M followers and 3,832 published posts.
Compared with 85 other Pets accounts with over 1M followers in the InstME index, Pantone's 0.17% engagement rate is in the bottom quarter (median: 0.64%).
The comment-to-like ratio works out to one comment per 171 likes, pointing to an audience that mostly engages through likes.
Recent posting activity averages about 2 posts per week.
The account follows just 1,256 others against 4.1M followers — a ratio typical of established creators and brands.
| Metric | Pantone | Cohort median |
|---|---|---|
| Engagement rate | 0.17% | 0.64% |
| Average likes | 6,821 | 17,194 |
| Average comments | 40 | 272 |
| Posts per week | 2.34 | 2.15 |
Median values from 85 Pets accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 15, 2026
Pantone has 4,107,485 followers on Instagram (4.1M) as of Jul 15, 2026.
Pantone's engagement rate is 0.17%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.64%) for Pets accounts with over 1M followers in the InstME index.
Posts by Pantone average 6,821 likes and 40 comments.
Pantone posts about 2 times per week on average.
Pantone is registered as a business account on Instagram and is verified.
3,832
40
Avg Views
0
Posts / Week
2.34
Growth Score
3.4 / 100
Engagement
8.39%