Official Instagram of Otte New York. / Cultivating emerging & established designers in NYC since 1999 / Hours: Mon-Sat | 10-6 • Sun | 12-5
Followers
22K
Following
1.7K
Total Posts
Engagement Rate
0.1%
Avg Likes
20
Avg Comments
Otte New York is a verified Shopping & retail brand based in United States. The account has built 22K followers on Instagram. The account has published 1,410 posts, currently less than one post a week. Posts average 20 likes and 3 comments, an engagement rate of 0.1%.
Ottenewyork is a Shopping & retail account whose 1,410 posts have grown a following of 22K on Instagram.
An engagement rate of 0.1% puts Ottenewyork in the bottom 9% for accounts with 10K–100K followers tracked by InstME.
Recent posting activity averages less than one post per week.
Ottenewyork's audience-quality score is 76/100, with 20% of followers looking low-quality or inactive, a solid result.
Estimated sponsored-post value
$77–$140
Based on 22K followers and a 0.1% engagement rate, a single sponsored post by Ottenewyork is worth an estimated $77–$140. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~20% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Shopping & retail
| Metric | Ottenewyork | Cohort median |
|---|---|---|
| Engagement rate | 0.1% | 1.45% |
| Average likes | 20 | 339 |
| Average comments | 3 | 18 |
| Posts per week | 0.86 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Ottenewyork | Cohort median |
|---|---|---|
| Engagement rate | 0.1% | 0.9% |
| Average likes | 20 | 193 |
| Average comments | 3 | 10 |
| Posts per week | 0.86 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 27, 2026
Otte New York is a verified shopping & retail brand based in United States on Instagram, with 22K followers.
Otte New York posts on Instagram as @ottenewyork.
Otte New York has 22,011 followers on Instagram (22K) as of Apr 27, 2026.
Otte New York's engagement rate is 0.1%, calculated from average likes and comments per post relative to followers.
Posts by Otte New York average 20 likes and 3 comments.
Otte New York posts less than once a week on average.
InstME's audience-quality analysis estimates about 20% of Otte New York's followers are low-quality or inactive, giving an audience-quality score of 76/100.
Otte New York is registered as a business account on Instagram and is verified.
Otte New York is categorized as a shopping & retail account in the InstME index, based on the profile's bio and Instagram category across 1,410 posts.
1,410
3
Posts / Week
0.86
Growth Score
2 / 100
ER Rank
9th
Engagement
0.02%
Otte New York's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Otte New York carries the blue verified badge on Instagram.
A sponsored post from Otte New York is estimated at $77 to $140. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
