The original origami kayak. Take your adventure anywhere and Explore Outside the Box
Oru Kayak runs a verified Travel brand account with 173.4K followers on Instagram. The account has published 3,700 posts, currently less than one post a week. Engagement runs at 0.21%, or about 241 likes and 127 comments per post.
Orukayak is a Travel account whose 3,700 posts have grown a following of 173.4K on Instagram.
Compared with 977 other Travel accounts with 100K–1M followers in the InstME index, Orukayak's 0.21% engagement rate is in the bottom quarter (median: 0.92%).
One comment lands for every 2 likes, which reads as an unusually discussion-heavy audience.
Orukayak maintains a rhythm of less than one post per week.
With 173.4K followers but only 1,437 accounts followed back, Orukayak shows the ratio of a well-established account.
Estimated sponsored-post value
$610–$1,100
Based on 173.4K followers and a 0.21% engagement rate, a single sponsored post by Orukayak is worth an estimated $610–$1,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
| Metric | Orukayak | Cohort median |
|---|---|---|
| Engagement rate | 0.21% | 0.92% |
| Average likes | 241 | 1,974 |
| Average comments | 127 | 53 |
| Posts per week | 0.08 | 0.73 |
Median values from 977 Travel accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Oru Kayak is a verified travel brand on Instagram, with 173.4K followers.
Oru Kayak posts on Instagram as @orukayak.
Oru Kayak has 173,394 followers on Instagram (173.4K) as of Jul 11, 2026.
Oru Kayak's engagement rate is 0.21%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.92%) for Travel accounts with 100K–1M followers in the InstME index.
Posts by Oru Kayak average 241 likes and 127 comments.
Oru Kayak posts less than once a week on average.
Oru Kayak is registered as a business account on Instagram and is verified.
Oru Kayak is categorized as a travel account in the InstME index, based on the profile's bio and Instagram category across 3,700 posts.
Yes. Oru Kayak carries the blue verified badge on Instagram.
Total Posts
3,700
Avg Comments
127
Engagement
0.03%
A sponsored post from Oru Kayak is estimated at $610 to $1,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
