Followers
62.5K
Following
42
Total Posts
Engagement Rate
3.69%
Avg Likes
2,273
Avg Comments
On the Roam is a verified Movie/television studio brand. The account has built 62.5K followers on Instagram. The account has published 77 posts, currently around 4 posts a week. Posts average 2,273 likes and 32 comments, an engagement rate of 3.69%.
Counting 62.5K followers and 77 posts, On_the_roam sits in the InstME index as a Movie/television studio account.
An engagement rate of 3.69% puts On_the_roam above the median for accounts with 10K–100K followers tracked by InstME.
Followers weigh in with a comment about every 71 likes, an audience that mostly engages through likes.
Recent posting activity averages about 4 posts per week.
On_the_roam's audience-quality score is 100/100, with 0% of followers looking low-quality or inactive, a strong signal of genuine reach.
With 62.5K followers but only 42 accounts followed back, On_the_roam shows the ratio of a well-established account.
Estimated sponsored-post value
$810–$1,500
Based on 62.5K followers and a 3.69% engagement rate, a single sponsored post by On_the_roam is worth an estimated $810–$1,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Movie/television studio
| Metric | On_the_roam | Cohort median |
|---|---|---|
| Engagement rate | 3.69% | 1.45% |
| Average likes | 2,273 | 339 |
| Average comments | 32 | 18 |
| Posts per week | 3.65 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
On the Roam is a verified movie/television studio brand on Instagram, with 62.5K followers.
On the Roam posts on Instagram as @on_the_roam.
On the Roam has 62,464 followers on Instagram (62.5K) as of Jul 9, 2026.
On the Roam's engagement rate is 3.69%, calculated from average likes and comments per post relative to followers.
Posts by On the Roam average 2,273 likes and 32 comments.
On the Roam posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 0% of On the Roam's followers are low-quality or inactive, giving an audience-quality score of 100/100.
On the Roam is registered as a business account on Instagram and is verified.
On the Roam is categorized as a movie/television studio account in the InstME index, based on the profile's bio and Instagram category across 77 posts.
77
32
Posts / Week
3.65
Growth Score
73.8 / 100
ER Rank
Top 34%
Engagement
0.18%
Yes. On the Roam carries the blue verified badge on Instagram.
A sponsored post from On the Roam is estimated at $810 to $1,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
