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Obs BYGG runs a verified Product/service brand account based in Norway with 39.7K followers on Instagram. The account has published 955 posts, currently around 3 posts a week. Engagement runs at 1.94%, or about 522 likes and 247 comments per post.
Obsbygg has built an audience of 39.7K followers on Instagram over 955 posts as a Product/service account.
Across recent posts, Obsbygg picks up 522 likes and 247 comments on average, one interaction per 52 followers.
The comment-to-like ratio works out to one comment per 2 likes, pointing to an unusually discussion-heavy audience.
Obsbygg's output runs to about 3 posts per week.
The account follows just 340 others against 39.7K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$270–$500
Based on 39.7K followers and a 1.94% engagement rate, a single sponsored post by Obsbygg is worth an estimated $270–$500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Product/service
| Metric | Obsbygg | Cohort median |
|---|---|---|
| Engagement rate | 1.94% | 1.45% |
| Average likes | 522 | 339 |
| Average comments | 247 | 18 |
| Posts per week | 2.81 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Obsbygg | Cohort median |
|---|---|---|
| Engagement rate | 1.94% | 1.8% |
| Average likes | 522 | 522 |
| Average comments | 247 | 14 |
| Posts per week | 2.81 | 0.68 |
Median values from 92 accounts in Norway with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 13, 2026
Obs BYGG is a verified product/service brand based in Norway on Instagram, with 39.7K followers.
Obs BYGG posts on Instagram as @obsbygg.
Obs BYGG has 39,668 followers on Instagram (39.7K) as of Sep 13, 2026.
Obs BYGG's engagement rate is 1.94%, calculated from average likes and comments per post relative to followers.
Posts by Obs BYGG average 522 likes and 247 comments.
Obs BYGG posts about 3 times per week on average.
Obs BYGG is registered as a business account on Instagram and is verified.
Obs BYGG is categorized as a product/service account in the InstME index, based on the profile's bio and Instagram category across 955 posts.
Obs BYGG's profile places the account in Norway. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
955
Avg Comments
247
Engagement
0.08%
Yes. Obs BYGG carries the blue verified badge on Instagram.
A sponsored post from Obs BYGG is estimated at $270 to $500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
